2015 Winter Sales Meeting Materials

Backlist Titles – OB/GYN

• Evans: Manual of Obstetrics, 8e, 2014 • • Curtis: Glass Office Gynecology, 7e, 2014 •

Sales are down significantly against prior edition. STD 1267 units, prior edition sold 4k units in Y1

STD 670 Units, prior edition sold 1627 first two months. Feedback?

• Cundiff: Te Linde's Techniques in Pelvic and Reconstructive Surgery, 2013 • Significant drop-off: Y1 848 units, Y2 370 • Blumenthal: A Practical Guide to Office Gynecologic Procedures, 2013 • Significant drop-off: Y1 701 – Y2 154 • Kovac: Advances in Reconstructive Vaginal Surgery, 2e, 2012 • Sales are nominal (649 units to date). Feedback? • ASCCP: Modern Colposcopy, 3e: • Updated to include new guidelines • Looking for editors for Danforth’s, Office Gynecology, Urogynecology, and Imaging Interpretation, particularly young, rising-stars in the field. • Berek & Novak: Is it too big? Price? What needs to change in the new edition? • Are our core texts priced too high? Are we pricing ourselves out of the market? • What are the holes? What books do you need?

12/23/2014