2024 BPS Study_Final (8.16.24)
Executive Summary
Average Revenues
Regional Distribution
Weighted Average Shareholder Age (WASA) 57.6
$775,280
◼ Northeast ◼ Midwest
10.5% 31.6% 15.8% 42.1%
◼ West
◼ Southeast ◼ Southwest
Corporate Structure
0.0%
Profile
Average Number of Shareholders 1.4 Average Number of Agency Locations 1.2
Sole Prop. 5.3%
C Corp 21.1%
LLC 15.8%
S Corp 57.9%
Revenue Distribution (as a % of Gross Revenue)
Organic Growth in Net Commissions & Fees (excluding contingents, bonuses & overrides)
Contingent/ Bonus/ Overrides 6.3%
Other 0.8%
22.6%
16.5%
Group L/H/F 4.0%
Commercial P&C 40.3%
13.6%
12.1%
11.2%
7.6%
5.4%
2.6%
Personal P&C 48.6%
Total Agency
Commercial P&C
Personal P&C
Group L/H/F
Median
Top Quartile
Note : Commercial P&C includes Bonds/Surety. Group L/H/F includes Group Medical, All Other Group, and Individual L/H/F .
Revenue and Growth
Account Stratification
Notes
• Agencies under $1.25M in revenue posted a 5.4% organic growth rate, the lowest organic growth rate of all Best Practices revenue groups for the third year in a row.
Commercial P&C
Group L/H/F
◼ < $5K
◼ Under 50 lives
65.7%
97.3%
• Commercial P&C growth rate slowed to
2.6%, down from 6.4% in 2023, contributing to the lower overall organic growth rate.
◼ $5K to $10K
◼ From 50-100 lives
13.1%
0.6%
◼ $10K to $25K
◼ Over 100 lives
10.5%
2.1%
◼ $25K to $50K
3.8%
◼ > $50K
6.8%
<$1.25M
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