2018 March Board Book

Appendix

The chart below shows social metrics for evergreen content on our channels.

Content

Impressions

Engagements

Video Views (:03)

Video Views (:10)

11,410,887 5,714,220 1,356,802

35,332 18,136

5,731,433 2,547,964

2,974,819 1,227,714

Tastemade

Cooking Panda Better With Cheese Monday Melt

7,968

-

-

2,646,704 3,587,128

2,298 8,803

1,126,014 1,764,019

391,971 580,142

Growing Up Dairy

2,867,441

3,658

1,244,337

619,175

California Dairy Stories

3,572,310 31,155,492

2,552,564 2,628,759

n/a

n/a

2017 Pinterest

12,413,767

5,793,821

Total