Putting Your Customers' Needs First

My Second Company…

While at Westinghouse, I was fortunate enough to be sponsored by my company to attend the first ever Executive MBA program at the University of Pittsburgh. After graduation from this two-year weekend program and serving several years as Marketing Communications Manager, I grew restless for a new challenge and a new opportunity. I was offered a job with Ranco Controls in Columbus, OH as their Manager of Marketing Services which included responsibilities for Customer Service, Market Research and Marketing Communications. Ranco was one of the early inventors of air conditioning and refrigeration thermostats; at the time, they made controls for the Automotive, Comfort conditioning, Home Appliance ad Commercial/Industrial markets. I would end up spending ten years here honing my skills in serving customers and learning more about how companies functioned in corporate America.

• RANCO Capability Brochure – While Ranco was an old-line, global company, its product

focus was narrow in most of the industries and markets that it served; thus, it was desirable to promote the company’s capabilities to all its customers to reinforce and remind them of why Ranco was a good vendor partner. A sixteen-page booklet “Ranco – The controls behind your good life” was created to do just that. It covered the global nature of the company, the breadth of the product line, various applications, historic industry firsts, manufacturing technology story, employee commitment to making and developing quality products, responsiveness to customer needs and a total commitment to service.

• 75 th Anniversary – Key anniversaries are an important part of a company’s culture as they mark major milestones in the life of a company as well as in the lives of the employees who make and provide the company’s products and/or services. I oversaw the development of “The Story of Ranco” which was written to document the company’s history as well as a tribute to the employees that made the company possible. The book tells the story of E.C. Raney, the company founder and inventor; the early years of the company, the company’s rise to world leadership in the controls industry, the company’s firsts, the company’s products

as well as a look to the future.