Urban Runway

OUR METHODOLOGY

work. shop. play. surveys used: Inside: Fashion and Beauty, November 2016 2 Things in March, March 2016 Inside: Passion for Fashion, August 2015 2 Things in December, December 2014 Beauty Survey, September 2014 3 Things in April, April 2014

In addition to this, we supported our online panel research with the following sources:

London Underground - The Engagement Zone http://www.exterionmedia.com/uk/insight-and-data/engagement-zone/

TGI 2016 Data

Dipsticks Research http://www.exterionmedia.com/uk/insight-and-data/our-case-studies/

Mintel Reports: ‘Beauty Online’, January 2016 ‘Colour Cosmetics’, July 2016 ‘Fashion: Technology and Innovation’, September 2016 ‘Fast Fashion Online – what can others learn from the pureplays?’, October 2016 ‘Luxury fashion home-delivered within 90 minutes’, December 2016

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