Construction World October 2015

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PRODUCTS AND SERVICES

Bosch Power Tools SA senior brand manager Juergen Lauer says that the flexibility of giving customers this choice means measur- able cost savings on batteries, as Bosch Blue batteries and chargers can be used across a variety of products.“This gives customers the freedom to choose any combination that suits their specific individual needs,” he explains. With the Freedom Approach, the customer has maximum flexibility and freedom of choice to purchase exactly what is required to get the job done without any unnecessary extras. Furthermore, the customer can always renew or change the power supply over the lifetime of the tools, and will always have easy and quick access to the latest power supply technology without having to consistently replace cordless tools. “This provides them with a great cost saving as they do not have to purchase a tool with a battery and charger for each new tool they need, but rather just the solo tool. However, all Bosch Blue tools are also available as solo items and come in a carton box. Batteries and chargers are not included in the carton box, but may be purchased separately,” Lauer continues. This ability to mix and match also saves space in the workman’s kit, while ensuring a simple switch-over between tools.“Matching system accessories for all Bosch Blue power tools has set newmarket standards, as the Freedom Approach enables the dealer and tradesperson to make a simple four-step purchase, namely; tool, batteries, charger and case,” adds Lauer. Bosch Power Tools has also expanded its battery range for professionals and has set new standards in lithium-ion batteries. With its new 6 Ah battery launched in early-2015, Bosch Power Tools is the first manufacturer world- wide to offer the highest rated charge to date in the 18 V class. Lauer points out that the 6 Ah battery has a 20% longer runtime than the 5 Ah batteries that were launched in January, and 50% longer than that of the widely-used 4 Ah batteries. “The new 6 Ah batteries offer the longest runtime in this segment and enable professional tradespeople to work without interruption.” CHOICE AND FLEXIBILITY The patented ‘Freedom Approach’ from Bosch Power Tools is a first-of-its-kind concept globally, which provides professionals with greater choice and flexibility, as all Bosch Blue tools, batteries, chargers and carrying cases are now available in individual units. This unique and convenient concept was launched worldwide in early-2015. >

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Juergen Lauer Senior Brand Manager at the South African division of Bosch Power Tools.

He adds that these batteries have Bosch CoolPack technology, which means that they last for twice as long as batteries without CoolPack, which increases the productivity of professionals. Two batteries and chargers are available for all Professional cordless drills, impact drills and impact wrenches from Bosch.

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CONSTRUCTION WORLD OCTOBER 2015 C STR CTIO W RL OCT E 2015

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