Reliant-NorthEast-Kit
Customer Email Address • Very important to collect!
Good for the customer: communicate important account information, better customer experience, demonstrate the value they’re receiving fromNRG Good for you: reduced attrition
• Key message “Please provide a current email address to receive important information about your account” • Secondary message
“We won’t sell your email address with outside marketers or other companies” “You can read our privacy policy online at http://www.nrghomepower.com”
Customer email is required at sign up
Enrollment/ Tablet Flow
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