2011 Best Practices Study

Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000

Key Benchmarks Profile Revenues Expenses Profitability Employee Overview Producer Info Staff Service Info Technology Insurance Carriers Appendix

Profile (of Agencies in this Study Group)

A. Average Total Revenues: $1,876,616

B. Population Density of Metropolitan AreasWhere Home Office is Located Average

+25% Profit

+25% Growth

Less than 50,000 50,000 – 250,000 250,000 – 1,000,000 More than 1,000,000 C. Corporate Structure C

4 41.2%

46.5% 30.2%

44.2% 30.8%

32.4%

5.9%

4.7%

3.8%

20.6%

18.6%

21.2%

32.4% 47.1%

34.9% 44.2%

34.6% 42.3%

S

Partnership

2.9%

2.3%

3.8%

LLC

17.6%

18.6%

19.2%

Sole Proprietorship

0.0%

0.0%

0.0%

Average Number of Agency Locations (Main Offices and Branch Offices)

1.7

1.6

1.7

# of States Offices are Located in

1.0

1.0

1.0

Agency has an ESOP

0.0% 0.0%

0.0% 0.0%

0.0% 0.0%

% of Stock Owned by ESOP

D. Shareholders Number of Shareholders (excluding ESOP)

2.8 8.0 1.0

3.3

1.8

High

Low

E. Ownership Percentage % Owned by Largest Shareholder

68.4%

61.0%

66.3%

High

100.0%

Low

25.9%

F. Shareholder Age Current Age of Largest Shareholder

54.3

53.4

56.1

G. Parent Corporation

Average

% of Agencies Owned by Another Corporation

6.3%

2011 Best Practices Study

Description of Parent Corporation Financial Institution

“Other” included two commercial P&C agencies.

50.0%

Agencies with Revenues Between $1,250,000 and $2,500,000

National Broker

0.0%

Other

50.0%

H. Member of Group % of Agencies Belonging to a Franchise, Cluster, Alliance/Network or Aggregator Group

“Groups”consisted of DCS, Iroquois, SIANNY Trusted Insurance Alliance,The Select Prism Group, Shared Agency Services, Combined Agents of America, and Oklahoma Agents Alliance - SIAA.

41.2%

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