UI Project, Communications OSD partnered with PMO to lead communication efforts for the UI project. Release 1 was completed in September. Branded email communications were sent to targeted customers, user guides were created, a portal page was created for VWC staff UI resources and marketing materials were developed for office areas. Graphics were also created for the website.
Personalized Emails Implemented
OSD created targeted, personalized individual emails to conference and gala attendees. This was a new way to connect directly with each attendee in a more personalized manner to confirm participation, payment, etc.
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