CREATE

CARIBBEAN EXPORT DEVELOPMENT AGENCY - CREATE 03Music - EMERGENCEOFEXCELLENCE

EMERGENCE OF EXCELLENCE Practitioners in the creative industries in the Caribbean are well positioned to emerge onto the international stage with the right guidance, partnerships and tools. This is clearly evident in the case of the extremely gifted Jason Dasent who masters the mixes of his creativity in the business he calls Studio Jay. Jason Dasent worked from a teenager to pursue his innate passion for producing music. Affectionately known simply as Jay, the founder of Studio Jay Recording started 20 years ago by creating jingles. He would progress unto commercials before producing music for some of the best artists over a wide spectrum of genres, cultivating a career that would span multilateral roles as keyboardist, audio engineer, music and film producer. While Dasent focuses on music, his skills as a film producer are not wanting, and he has collaborated on films such as Sans Souci, Tickle Me Rich and the award-winning SEIGE. Dasent does not undertake his professional development as a solo performance; rather, the owner and musical producer of the band Overdrive readily shares the spotlight with wife and partner Sarah Dasent. In fact, he was quick to point out that the concept for Studio Jay’s defining project, Emergence, was Sarah’s idea and is assuredly “her baby”, but the two work side-by-side in an endeavour to use the Emergence programme to propel the region beyond the confines of our blue Caribbean waters. It is this commitment to seeing the propulsion of the region’s creative talent into viable contributors to the Caribbean’s economies that Caribbean Export shares in common with Dasent and his partner Sarah. Understanding that for regional economic growth regional governments must involve the creative industries as a critical part of any economic policy, Caribbean Export has stepped forward with its own plans to help drive the industry with a major focus on the region’s creative entrepreneurs. The duo seeks to create a new perspective for the Caribbean as a place of business, not just for a hol iday.

JASON & SARAH DASENT STUDIO JAY RECORDING INC. TRINIDAD

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