CASO PRACTICO TOP SNACK

CAO PRACTICO DIRECCIÓN DE MARKETING

INDICE

1. Caso Top Snack...................................................................................................................... 3

Introducción: ................................................................................................................. 3 1.1.

Alberto........................................................................................................................... 3 1.2.

El equipo........................................................................................................................ 3 1.3.

Top Snacks SA................................................................................................................ 4 1.4.

El equipo de Marketing ................................................................................................. 5 1.5.

Las campañas de Top Snacks......................................................................................... 5 1.6.

La crisis .......................................................................................................................... 6 1.7.

Nueva estrategia digital ................................................................................................ 6 1.8.

La reunión...................................................................................................................... 7 1.9.

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European Open Business School

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