Ops Report-Training Guide

GOOGLE ANALYTICS

Since the journey for many of our customers starts and/or relies on information they research & gather online, this is where our analysis starts. The key reports:

• SITE ACTIVITY: User Sessions, Unique User Sessions and Page Views

• SOURCES: Web Sites driving Users to KolterHomes.com pages

• ALL PAGES: which Pages within the KolterHomes.com domain are being viewed the most … and not

• DEMOGRAPHICS: User Profile and Interests

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