RIU Corporate Marketing Tools

SOCIAL MEDIA

RIU on Facebook

Having a presence on Facebook is part of RIU's strategy to ensure an increasingly more ac.ve presence on the most popular social networks such as Twieer, Flickr, Pinterest and Google+. For RIU, Facebook has come to be an indispensable channel for direct communica.on with its customers. Through this planorm the company provides updates on latest news, as well as sharing useful informa.on on the hotels, introducing members of the team and photos of the new hotels before anyone else. Facebook has also given the employees the opportunity to share their work and knowledge on subjects such as gardening .ps or ac.vi.es, as well as funny comments from the entertainment teams. But above all, Facebook is used as a tool for genera.ng conversa.on. It is an open door which invites guests to share their concerns, and also their experiences and anecdotes.

RIU Corporate Marke.ng & Sales Tools

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