2019 March Board Book

sets each were required for judging. Each participating team was then scored based on the taste, visual entrée presentation with Real California dairy applications and menu presentation by 20 judges, two per each team. The champion team not only received a NT$300,000 as grand prize but was also invited to attend the CIA Tour/CA dairy industry’s visit held by CMAB headquarters in January.

Malaysia

The CMAB Culinary Challenge 2018 (Kuala Lumpur) The uniqueness of the CMAB Culinary Challenge in Kuala Lumpur attracted the national TV station (TV3) to air the promotion of the event after a couple of attempts. The national airing program was a live telecast at the 8:00am prime time on Sunday November 11 th , 2018 and it was appreciative of TV3 for such an arrangement.

The CMAB Culinary Challenge 2018 was jointly organized with the Biker Chefs Association at KDU University College on 24 th November 2018. The competition committee has shortlisted 30 finalists to perform the cook-offs which the participants were competing to win 5 major prizes, which are 1 st – 3 rd prizes, Best Use of California Cheese in Recipe and Best Creative Menu.

Thailand

Thai Import Corporation (TIC) - expanding Rockview milk into more flavors and package sizes. The new chocolate flavor and whole milk in pint size were released in November. The quart size will also be launched in the market in December. TIC is looking for artisan and foodservice cheeses. With coordination from Pacific Cheese, we expect a 20 ft container of California cheese order to be placed in early 2019. TIC plans to discuss with HarbyrCo to find artisan cheeses at the Winter Fancy Food show in January 2019.