rmation
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oducts and programmes. After all that’s the underlying reason for pretty much
roblem of some sort. So it’s no wonder that sales of information products are
o popular now. So why not use the knowledge and experience you have to setup
ers and an additional income which could even replace your current income.
o create your own information product business. Obviously this will just be an
u would need to know in just one article.
With these parts in place the next step is to start reaching
out and attracting potential customers. The goal here is to
initially get them onto your list via an opt-in form on your
website. There are many ways to attract customers (drive
traffic sounds so impersonal) and it really depends on a)
where your potential customers already visit and gather
and b) what you enjoy (because you are going to need
to do a lot of it to see consistent results).
An additional part that will increase your earning
potential would be to setup a simple coaching
programme to give your customers more support,
than what you can offer in your products, in achieving
their goals by having the opportunity to interact with you
in some way.
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By Dawn Marchant
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