Customer Spotlight: Doug’s Market
AWG Recognizes Excellence in Merchandising Recipients
The recipients included:
AWG Brands Merchandising
Doug’s Market in Tallulah, Louisiana
owned by Doug & Beverly Curtis
Grocery Merchandising
El Rancho
on Coit Road in Dallas,
owned by Salah, Mario and Khaled Nafal
Bakery Merchandising
Cannata’s Park Avenue
in Houma, LA
owned by Vince Cannata
Deli Merchandising
Town & Country Discount Foods
,
Mountain Home, AR
owned by the Jones and Randall Families
Meat Merchandising
Super Saver Cornhusker
owned by Russ, Pat & Jane Raybould
Seafood Merchandising
Crest on May Avenue
in Oklahoma City
owned by Bruce Harroz
Produce Merchandising
Albertson’s Oakmont
in Ft. Worth, TX
owned by Albertson’s LLC
Floral Merchandising
Hays Food Town
inWynne, AR
owned by David King
Outstanding Marketing Campaign
Price Less Foods
in Elizabethtown, TN
owned by Houchens Food Group
Outstanding Merchandising Event
Prenger’s Apple Market
in Marceline, MO
owned by Rick Prenger
Pruett’s
in Broken Bow Oklahoma,
owned by RC & Ray Pruett
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March 24th, 2013 was a great day for Doug and Beverly Curtis. Their grocery store,
Doug’s Market in Tallulah, received the impressive Associated Wholesale Grocers Brands
Merchandising Award for 2012. Such high marks are only reserved for those retailers who
have demonstrated innovative, creative, thought provoking ideas that ultimately created
new opportunities and enhanced sales and profits within their store.
Given the small community of Tallulah, one may wonder how Doug’s Market was able to
compete with much larger stores in his co-op. “I was selected because of my store brand
sales, they were twice the average as compared to much larger retailers” and “our use of
the store brands to market to the lower income customer was effective because there’s not
much money in Tallulah.”
It is not surprising to hear of the accolades heaped to Doug’s
Market. Doug Curtis, a native of Sabine Parish, has been in the
grocery business since 1967, when he opened his first store called,
Curtis’s Save Mart, in St. Joseph, LA. Significantly, that’s the same
year Doug became a customer of the bank.
Doug has seen a lot of changes in banking during his 46 years
as a customer. “We use internet banking which makes it easy
to reconcile our accounts and allows us to use an accountant
that lives in Tennessee. None of that would be possible without
internet banking.”
He says that Cross Keys Bank has advanced technologically, but
still remains committed to serving the community where their
customers work and live. “If it wasn’t for the bank I wouldn’t be
here today – the bank has supported me throughout my career.
I’m just a small-town independent businessman and I appreciate
the culture of the bank. “Anytime I’ve ever needed something, all
I have to do is pick up the phone.”
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