GM Dealer Workbook - page 10

More people are discovering the
advantages of leasing.
Whether it’s the appeal of lower monthly payments or the opportunity to drive a new
vehicle every few years, many drivers are exploring the possibility of leasing their next
car, truck or SUV.
Leasing offers your customers affordable payments
with shorter terms.
Leasing lets your customers consider vehicles that have more options;
trade-in their vehicle for the latest model more frequently; and,
drive away with peace-of-mind since most lease terms are within the
factory warranty period. Leasing also provides an opportunity for your
customer to get into a new vehicle with a similar monthly payment of
a purchased used vehicle.
For you – the dealer – it’s more than an alternative form of financing. It’s an
opportunity to generate a steady stream of repeat and referral customers that add
incremental sales volume to your business. Unlike other auto finance companies,
GM Financial’s lease program is available to a broad spectrum of consumers – from
prime to subprime.
Are your customers aware of leasing as a financing option?
Promote leasing as a financing option at your dealership with showroom banners,
customer brochures, mirror hang tags, or window stickers. Ask your GM Financial
Dealer Relationship Manager or visit
gmfdealerstore.com
for details.
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