Article
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POLICE WORLD
Vol 58 No. 1, 2014
Six Planks
or
P
s
For Planks - read Platforms, to the recruitment and retention strategy for Section UK for 2014 and
beyond. Vice President Mick Luke explains.
A brief history tells us that we in
Section UK, and for that matter, other
IPA Sections, have not had a joined
up R&R strategy before. Recognising
that proper planning and preparation
prevents poor performance, the NEC drafted a
consultation paper to address this.
The paper was outlined at the National Council
Meeting in Torquay. This gave us a start and since
that time the NEC have been discussing and
developing the ideas and have started a number
of key initiatives. We recognise that not all can be
delivered at once and prioritisation is important.
The focus has to be on retention of IPA
membership and by providing key platforms it
is hoped we will enable members to go out and
recruit, thus building a solid foundation for the
other platforms to be unveiled.
So what are these priorities?
The first three;
1. Free Membership to all new persons
recruited into the IPA.
– The caveat is no magazine (online only) and no
Gimborn in the first year. However, if individuals
wish to access those benefits in their first year
they must pay the enrolment fee. This initiative
will be reviewed and is coordinated to celebrate
the centenary of our founder’s 100th birthday in
2014.
2.
Iconic Events.
To hold National and Regional events that attract
members and raise the IPA profile such as
the Charity ball, The National Police Memorial
Day / charity, Arthur Troop Memorial Day and
developing other such events year on year as we
move forward.
3.
International Learning and Development
Exchange Programme.
This is in the planning as part of widening the
Professional portfolio of the IPA. The NEC feel that
by developing our Professional portfolio this will
attract members to IPA and encourage ACPO to
recognise the benefits of supporting the IPA.
The strategy and action plan with assigned
leads is on the IPA website. This will be a living
document and will be refined and added to as
we move forward.
We need your input and ideas to develop your
association and importantly we need to know
what will help you achieve effective R&R.
By the time you read this magazine the free
membership will have started so we need you to
get out there. Please recruit and sell the benefits
of the IPA by telling people your experiences.
Word of mouth promotion works, but now you can
say “It is
FREE
- what have you got to lose?” Give
it a go and expose them to the world of IPA. By
doing this we hope they will buy into the concept
and ignite their passion to remain a member for
a number of years. We also need the events and
activities to keep them inspired.
The International Learning and Development
Exchange Programme is covered in a separate
article together with notices re the Charity Ball
and the Arthur Troop celebrations.
If you have any questions on these or future
initiatives please get in touch at:
Good luck and happy recruiting
Mick Luke
, Vice President
The Great IPA
FREE
*
Membership
Give Away 2014
-
it’s time to get involved!
To help us celebrate the Centenary of the birth of
Arthur Troop, BEM, founder of the International
Police Association (IPA), Section UK is giving
away FREE membership.
In a nationwide campaign launched on 22
November 2013, Section UK is reaching out to try
and recruit record numbers of people eligible for
membership.
There’s no catch to the offer, except to engage,
interact and fully experience the world of IPA and to
gain the maximum benefit membership has to offer
individuals and families.
On receipt of a fully completed application form the
enrolment process is completed. A 2014
membership card is issued giving the holder full
IPA membership entitlement*.
Mick Luke, Vice President leading on
Recruitment and Retention says,
“This is
a wonderful way to mark the Centenary.
I hope current members will whole heartedly
embrace and see that this initiative as a long term
investment for the Section.
Retention is equally as important as enrolment
so having events for members to attend is vital
in 2014. I hope all members will get involved
promoting the offer and making the new members
feel welcome and part of the IPA family.”
Membership is open to serving and retired Police
Officers, Special Constables and members of
police staff employed by a Chief Constable or other
appropriately designated Chief Officer of the Police
Service.
* See terms and conditions at:
Applicants wanting Police World via the post, or
seeking a refund on Gimborn fees in their first year,
are not eligible to the free membership offer.
NCM 2014
The National Council Meeting
will take
place 16–18 May, at the Crowne Plaza Five
Lakes Resort, Colchester Road, Tolleshunt
Knights, Maldon, Essex, CM9 8HX.
For more information Contact:
or visit:
.
org/Event-Catalog/NCM-2014/15477
The Charity Ball for 2014,
organised by
Section UK, will take place at the Royal
York Hotel, York, on 21 June at 7.30 pm.
Funds raised will go towards the national
charity National Police Memorial Day
(NPMD). Joe Holness, Founder of the
NPMD, and his wife, Sharon, will be in
attendance. Ticket prices are £35
per person. Further information
and tickets from Dave Taylor,
Secretary General:
charityball@
ipa-uk.org
Book Now
Crowne Plaza Five Lakes Resort
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