2014 Best Practices Study
Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000
Revenue by Account Size (as measured by Comm. & Fees – not premium)
Key Benchmarks
Profile Revenues
Average
+25% Profit
+25% Growth
Commercial P&C Greater than $25,000 % of Book
Expenses
45.6%
51.1%
53.2%
Profitability
# of Accounts Total Revenue
64.8
61.3
64.4
$4,039,967
$4,195,592
$4,261,388
Employee Overview
Revenue per Account
$62,351
$68,499
$66,196
Producer Info
Between $10,000 and $25,000 % of Book
18.2%
16.6%
16.8%
Service Staff Info
# of Accounts Total Revenue
105.2
86.1
85.8
Technology
$1,611,042
$1,363,341
$1,348,298
Revenue per Account
$15,313
$15,830
$15,724
Insurance Carriers
Between $5,000 and $10,000 % of Book
Appendix
12.1%
9.1%
8.5%
# of Accounts Total Revenue
152.8
105.9
97.6
$1,067,218
$750,354
$681,501
Revenue per Account
$6,983
$7,087
$6,981
Less than $5,000 % of Book
24.1%
23.2%
21.4%
# of Accounts Total Revenue
2,112.5
1,658.9
1,434.4
$2,075,680
$1,902,053
$1,713,273
Revenue per Account
$611
$470
$445
(as measured by number of lives)
Average
+25% Profit
+25% Growth
Group L&H/Financial Over 100 Lives % of Book
54.3%
55.1%
66.6%
# of Accounts Total Revenue
28.5
28.2
46.7
$1,657,013
$1,884,765
$2,609,431
Revenue per Account
$58,141
$66,633
$55,859
50 - 100 Lives
% of Book
17.5%
22.2%
13.5%
# of Accounts Total Revenue
29.7
34.8
33.6
$532,665 $17,905
$758,870 $21,771
$528,936 $15,756
2014 Best Practices Study
Revenue per Account
25 - 50 Lives
% of Book
10.9%
11.0%
7.2%
Agencies with Revenues Between $10,000,000 and $25,000,000
# of Accounts Total Revenue
49.4
73.4
63.0
$346,339
$375,008
$281,951
Revenue per Account
$7,015
$5,107
$4,475
Under 25 Lives
% of Book
17.3%
11.7%
12.7%
# of Accounts Total Revenue
461.3
280.8
241.3
112
$509,192
$399,997
$496,194
Revenue per Account
$1,104
$1,424
$2,056
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