PEI Cannabis Annual Report 2025

MESSAGE FROM THE CEO

Mr. John Abbott, Chair PEI Cannabis Management Corporation 3 Garfield Street Charlottetown, PE C1A 6A4

Dear Mr. Abbott,

It is my honour to present the Annual Report of the Prince Edward Island Cannabis Management Corporation (PEICMC) for the fiscal year ending March 31, 2025. This year has been one of steady momentum, continued innovation, and strong performance, driven by the dedication of our exceptional team and the trust of our customers across the province.

In fiscal 2025, we recorded total sales of $26.4 million, another year of growth that reflects both increasing consumer confidence and our commitment to excellence. Our net income reached $2.5 million, and our contribution of $4.0 million in excise tax revenue to the province once again highlights the important role PEICMC plays in supporting public services and programs. Upholding our mandate under the Cannabis Management Corporation Act and as laid out in the 2024 ministerial mandate letter, continues to be a core priority as we work to ensure legal cannabis is accessed safely and responsibly by islanders 19 years of age and older. Over the past year, we expanded our product offerings to meet diverse consumer needs while continuing to prioritize safety and education. Public awareness campaigns such as “Impaired is Impaired” and “Know Your Source” remain pillars of our social responsibility strategy, promoting safe consumption and reinforcing the importance of purchasing from legal, regulated sources. Our Stratford location, which celebrated its first full year of operation, has been a key part of our growth and our efforts to provide Island-wide access to safe cannabis while countering the illicit market. We continue to optimize our supply chain, strengthen vendor partnerships, and modernize our retail environments to enhance both efficiency and customer experience. Training and development remain core to our approach. Our knowledgeable staff are our most valuable asset, and we are committed to equipping them with the tools and knowledge they need to serve our customers with confidence and care. As we look to the future, our focus remains clear: to be the trusted, preferred source for adult-use cannabis on Prince Edward Island. We will continue to lead with responsibility, integrity, and innovation in everything we do.

PLEASE DON’T DRIVE IMPAIRED

Thank you to all in our organization, board members and our partners for another successful year. It is my privilege to present the 2025 Annual Report on behalf of the PEI Cannabis Management Corporation.

Warm Regards,

Daniel MacDonald, Chief Executive Officer PEI Cannabis Management Corporation

5

PEICMC 2024-2025 Annual Report