MAROC_TELECOM_REGISTRATION_DOCUMENT_2017

3

DESCRIPTION OF THE GROUP, BUSINESS ACTIVITIES, LEGAL AND ARBITRATION PROCEEDINGS Business activities

Market share trend in the Fixed-line Corporate telephony market over the past threebyears

PUBLIC TELEPHONY MARKET To cope with the slowdown in this activity, a wide range of 2bhour to 60bhour packages is offered to telestore customers. Telestore operators with Maroc Telecom Indoor Public Phones (PIC) in their telestores receive 25% compensation. With the Phone Card product, Maroc Telecomoffers aggressive rates for national and international calls. AMADb20 Pass includes onebhour of call time to national and major international destinations (area 1). Market share trend in the Public Telephony market over thebpast threebyears Source: ANRT. At end-Decemberb2017,the total number of public telephones (across all operators and all types of technology) was estimated at 7,679. Atbend-Decemberb2017, Maroc Telecom’s public telephony market share was 68.2% versus 31.76% for Orange Maroc (Source: ANRT). CORPORATE AND BUSINESS FIXED-LINE TELEPHONY MARKET For its Corporate customers, Maroc Telecom offers a wide range of plans tailored to the needs of this market: – InfiniFix includes free unlimited calls to all of the Company’s domestic fixed-line numbers and Maroc Telecom mobiles intragroup. In addition, customers get 10bhours of free calls to domestic mobiles and major international destinations; – ForfaiFix Business includes a wide range of packages including phone line subscription and call time to national and major international destinations. Additional options are available to tailor plans to the specific needs of each business and offer customers preferential rates: – Intragroup Fixed-line or Mobile: free unlimited calls to all company landlines; – Privilège Mobile: preferential rates to all domestic mobiles; – Privilège International: preferential rates to all international destinations. For its Business customers, Maroc Telecom offers the following: – Phony Pro offers unlimited calls to all Maroc Telecom fixed-line numbers and 10bhours of free calls to domestic mobile numbers and major international destinations; – ForfaiFix Pro is a wide range of packages including subscription to the telephone line andbhours of calls to national and major international destinations; – MT Box Pro is a Triple Play offer which includes unlimited calls to Maroc Telecom landlines and up to 20bhours of free calls to domestic mobiles, internet access, several TV packages and value- added services specially designed for this type of customer. Market share 2017 2016 2015 Maroc Telecom Orange Maroc 68.20% 65.20% 76.61% 31.76% 34.80% 23.39%

Market share

2017

2016

2015

Maroc Telecom Orange Maroc

83.92% 86.04% 87.43% 12.95% 10.83% 9.68% 3.13% 3.13% 2.89%

INWI

Source: ANRT. At end-Decemberb2017, there were 490,023 Corporate and Business lines in Morocco. Maroc Telecom’s share of this market was 83.92%, versus 12.95% for Orange Maroc and 3.13% for Inwi. SPECIFIC SOLUTIONS Maroc Telecom offers its Corporate customers tailored plans based on the latest technology that address the specific needs of each customer. Indeed, in 2017, Maroc Telecom has accompanied several Key Accounts customers for the installation of specific solutions and to meet the needs in terms of turnkey solution meeting customer requirements. INTERNET The Internet market continued to expand in 2017 with the growth of ADSL (mainly Double Play) and 3G+ mobile internet. Maroc Telecom continued to roll out its fiber network across the country.The Group offers a fiber-to-the-home (FTTH) internet service with download speeds of up to 200 Mb/s from MADb500 incl. tax per month. FTTH coverage was expanded throughout Morocco even as Residential and Business Fiber Optic rates were brought down and new benefits introduced, with the aim of making this technology available as widely as possible. In order to ensure fast and reliable internet connectivity in every part of the country, Maroc Telecom launched satellite internet access with generous data plans and download speeds of up to 20 Mb/s. This makes Maroc Telecom the first telecoms operator inMorocco to offer internet access and VPN via satellite. At end-Decemberb2017, Maroc Telecom held a very strong position in the ADSL market with a market share of 99.99% (Source: ANRT). Performance PRINCIPAL PERFORMANCE INDICATORS FOR FIXED-LINE AND INTERNET

2017

2016

2015

Gross revenue (in MAD millions)

8,962

8,829

8,728

Fixed-line customers (a) (in thousands) Broadband access (b) (in thousands)

1,725

1,640

1,583

1,363 1,136 (a) The customer base includes all fixed-line subscriptions, irrespective of the technology used (PSTN or ISDN). It does not include Maroc Telecom’s proprietary base. (b) Includes low speed and rented lines. 1,241

76

MAROC TELECOM ____ 2017 Registration Document

Made with FlippingBook HTML5