Breakthrough Leadership Programme Brochure
Breakthrough Leadership Programme
Get the Cranfield breakthrough advantage
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Transforming senior executives into impactful senior leaders of today and for the future
This programme is designed to help senior leaders build exceptional levels of strategic, high-performance and self-awareness. You will transform from being a senior executive into an insightful and impactful senior leader of today and for the future. Whether you are: • on a growth trajectory, • recently promoted into a director role, • being asked to lead and manage a larger business unit; this programme supports you in developing the dynamic capabilities required for effective leadership in the 21st century. It is designed specifically to help you shift the balance of how you create value from strategy implementation to strategy making and to bring new thinking to managing stakeholder and strategic tensions. The programme focuses on both your organisational and personal impact as a leader.
Who is the programme for? Executives who: 1. are on a growth trajectory preparing them for the future, 2. have recently been promoted into a director role, 3. are being asked to lead and manage a larger business unit.
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Benefits to you and your organisation
Benefits for you
Benefits for your organisation
• Gain deep insights that challenge your assumptions leading and transforming your business unit or taking up a senior leadership role, through working with programme peers, coaches, faculty and external speakers.
• Enhanced strategy formulation and implementation capability.
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Leaders who are successful in balancing the long-term perspective while delivering short-term value.
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Actionable knowledge; focusing on thinking, self-insight and implementable actions. ‘Leadership is a journey, not a destination.’
• Leaders who understand the big picture, external perspectives and emerging trends.
• Advanced capabilities to bring together and lead your organisation through ambiguity.
• Greater innovation and organisational change capability.
• Acquire modern strategies and thinking enabling you to ignite change, transform and transition your business. • Confidence and enhanced ability to successfully set new direction, lead innovation and strategic initiatives.
• Leaders who are connected in the truest sense to self, colleagues, market, industry and the organisation.
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“Brilliant delivery, I really liked Cliff’s direct approach and how he challenged my responses and pushed me to think further into each topic. [The programme is] a fantastic, practical approach to the generic term of ‘strategic thinking’, [you are] constantly prompted to apply this to your own work place.” Chris Sowerby Head of Finance, GL Education Group
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Programme details
1. Gain the ability to lead in an emerging landscape, 2. Take a system’s thinking approach, 3. Be inspired from a wide set of circumstances and market forces to drive innovation in your business, 4. Examine your business and sector, Join executives from corporate, mid-market and family firms as you prepare to capitalise on the opportunities that the emerging landscape is presenting. In nine-months you will learn, examine your reality, explore concepts and how to apply them, ultimately enabling you to:
5. Formulate and apply strategic concepts and decision making, 6. Develop new insights and strategies to support your leadership role, 7. Discover your inner purpose in the context of your career.
Programme Structure
Personal development
Month 1
Month 2
Month 3
Month 6
Month 12
Mercuri Urval coaching sessions
Mercuri Urval coaching sessions
Mercuri Urval coaching sessions
Introduction and coaching with Mercuri Urval (MU) - online Module one Approx. 8 hours
The realities of business leadership - face to face Module two Five day residential
Developing future thinking and realising personal capability - face to face. Module three Five day residential
6-month progress review day - face to face One day
12 month continuing development review day - online Approx. 2/3 hours
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Module one
Introduction and coaching with Mercuri Urval (MU), online (approximately 8 hours) This module includes orientation of the programme, introductions and content consumption. You will undertake a personal inventory of your leadership values and skills with our partner Mercuri Urval, a pioneer in the predictive assessment of people.
Module two
Module three
The realities of business leadership, face to face (five days residential)
Developing future thinking and realising personal capability, face to face (five days residential) This module focuses on resilience and planning for the future. You’ll explore building your ability to think more strategically and contribute to the future growth and success of your organisations. You’ll also identify a significant strategic project for your business which will form the basis of a robust business and personal action plan. Sessions throughout module two and three will provide you with the capabilities to implement this plan effectively, along with your own career goals, back at work. Sessions in module three include: • Leading organisational resilience, • Towards Mindful Action: Noticing more and responding effectively to the unexpected, • Mindfulness and building personal resilience, • Changing World, Changing World of Work, • Building networks to navigate the political system, • Forum theatre and role play - Becoming the senior leader, • Action planning, • Reflective discussions throughout the module. • What do boards look for?
In this module you’ll look at the realities of business leadership, understand the role of a senior leader and the responsibilities to take decisions, think more and bring others with you and the bigger picture with links between strategy, leadership and environment. You’ll explore: • The new global trends in the economy, • How to adapt your leadership for the 21st Century, • The politics of leadership, • Strategic leadership and competitive advantage, • Financial thinking for the senior leader’s mindset, • Becoming a senior leader, • Customer, markets and data led strategies for the new age, • Innovation in action! A group visit to a business incubator, • Active listening and tools for dialogue, • Reflective discussions throughout the module, • The outline for your Mercuri Urval 360 assessment and module three.
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Programme details
Month 6
Month 12
6-month progress review day, face-to-face One day 3 months after you complete Module 3 we invite you back to Cranfield to review the progress you have made against your action plans, and set new targets in light of your achievements to date.
12 month continuing development review day, online Approx. 2/3 hours To support your continuing development, we invite you back to a 12 month review day, delivered virtually, to reflect on the long-term impact of the programme, to gain insight into managing your personal development and to plan the next phase of your leadership career.
Key features
• Experiencing innovation first-hand through meeting entrepreneurial leaders. • Draw inspiration and learn from three different business types:
• Start-up incubator • Market disruptor • High growth business • Cranfield renowned faculty • Peer to peer learning • A plan to accelerate progress and change in your business.
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Programme philosophy
The programme content is delivered over three modules as part of an immersive learning and growth experience. Between modules you will apply your learning back in the workplace while working on plans for your business area, supported by peer-to-peer coaching and formal coaching from the programme director and Mercuri Urval. Ongoing coaching Throughout your Cranfield experience you will benefit from executive coaching which is focused on your growth as a leader and integrated into the programme structure including a face-to-face review after six months of starting the programme and a virtual review after 12 months.
Leadership and personal effectiveness In order to further enhance your personal effectiveness as a director this programme incorporates psychometric assessments, alongside individual coaching and personal development, to determine and maximise your leadership impact. These tests are conducted by our partner Mercuri Urval, a pioneer in the predictive assessment of people. During the course of the programme you’ll work to enhance your range of leadership and personal effectiveness skills, with content topics including:
Business leadership
To deepen your knowledge and application of business leadership skills, the programme incorporates content including: • external perspectives and global trends, • corporate and competitive strategy,
• strategy formation capabilities, • operational and people strategy, • innovation and change.
• leadership at director level, • deep insights into self and others, • develop a growth mindset, • social capital, • personal impact and influence.
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Programme director
Peter Thornton BEng (Hons) PGCert MBA Peter Thornton BEng (Hons) PGCert MBA Peter is an engineering and MBA graduate with extensive business and management experience across many industries and functions, having worked for 15 years in industry with Mercedes-Benz UK and the Rover Group. He specialises in the design, development and delivery of executive development programmes, including the UK Government Project Leadership Programme since 2015. He has worked with organisations across continents to deliver educational programmes that develop their focus, align their efforts and improve their processes to more effectively deliver their business goals.
“The Mercuri Urval coaching was really valuable. Within a short space of time Lesley seemed to understand me, my strengths and development areas and what interventions could help address these. She challenges where needed and does a great job of relating back to principles or approaches you can adapt.“ Kate Duggan Head of Portfolio Marketing, Redgate Software
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Learning and courses for the decade ahead.
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The solution described in this document is provide by Cranfield Management Development Ltd, a wholly owned subsidiary of Cranfield University.
Every effort is made to ensure that the information in this leaflet is correct at the time it is printed. Please check www.cranfield.ac.uk/som/executive for the latest details.
Terms and conditions can be found at www.cranfield.ac.uk/som/executivetc
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Version 1. February 2021.
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