VINERS ASSURE FINAL_LR

Social media promotion We promoted the survey on our Twitter, Instagram and Facebook pages, to encourage a wider audience to take part and we saw a number of influencers re-tweet and share the link across their pages, which in turn increased the reach and engagement figures.

FACEBOOK 23.2K LIKES Reach: 1,426 Engagements: 40 Link Clicks: 31

Tweet by John Crichton Reach: Over 30K

Re-tweeted by: Niven Rennie 2.6K followers Dr Kate Lovett 12.5K followers Wendy Burn 12.2K followers

TWITTER 11.2K FOLLOWERS Impressions: 1,755 Engagements: 33

Link Clicks: 58 Instagram 6.5K followers Reach: 1,300 Engagements: 50 Profile Visits (to view link): 100

Blogger promotions

We worked alongside a number of bloggers to promote the survey to their followers, increasing the reach and encouraging more entries. With their help, we reached over half a million people (>525,500)

Comments:

Fabulous, knife safety is so important

@RainbowMama

Yes to this! Well done @vinerscutlery

@LorenAndTheBabes

Gosh those statistics are heartbreaking!

@GracesMummy

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