Spring 2014 issue of Horizons

Why Act Now? The costs and frequency of breaches are rising exponentially. ∙ The qualitative costs include loss of customer trust, reputation and stakeholder value ∙ The quantitative costs average $188 per record, with an average of over 28,000 records compromised per incident, resulting in a total average incident cost of $5,264,000 (Poneman Institute) ∙ CNN reports nearly half of the data breaches that Verizon recorded in 2012 took place in entities with less than 1,000 employees. ∙ Symantec, a leading computer security firm, reported that 31% of all attacks in 2012 targeted businesses with less than 250 employees and attacks were up 81% over 2011. Do not assume that your business or one of your subsidiaries is not at risk:

> 44% of all small businesses surveyed have been a cyber-attack victim.

~ National Small Business Association

RubinBrown’s Business Advisory Services Group RubinBrown’s greatest asset is the ‘thought leadership’ of our diverse group of seasoned professionals. We have directed and consulted with a wide variety of companies, ranging from Fortune 500 public companies to startup private companies.

Michael T. Lewis, CFA — St. Louis Partner-In-Charge Business Advisory Services Group 314.290.3397 michael.lewis@rubinbrown.com

Sunti Wathanacharoen — Kansas City Partner Business Advisory Services Group 913.499.4462 sunti.wathanacharoen@rubinbrown.com

Audrey Katcher, CPA, CISA, CITP — St. Louis Partner Business Advisory Services Group 314.290.3420 audrey.katcher@rubinbrown.com

Matt Wester, CPA, CFE — Denver Partner Business Advisory Services Group 303.952.1277 matt.wester@rubinbrown.com

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