USD Men's Basketball 1996-1997

m 355 Lexington Avenue ~ New York, NY 10017 , TEL 212-697-1460 FAX 212-286-8154 PRESIDENT Jarred R. Metze SENIOR CORPORATE V.P. Pamela L. Blawie SENIOR V.P.-PRODUCTION/EDITORIAL Peggy Kearney V.P.-TEAM RELATIONS Robert L. Fulton V.P.-FINANCE Jim Wicks CHI EDITOR-IN-CHIEF Kieran P. O'Dwyer CHI EDITOR Jon Cooper CHI PRODUCTION DIRECTOR Kristen Shiber CHI PRODUCTION COORDINATOR Sandra Hahn CHI DESIGNER Pat Voehl Palmer EXECUTIVE EDITOR Arlys Warfield DIRECTOR OF MANUFACTURING Ruth E. Sod TRAFFIC ADVERTISING Mary Powell, Manager; Local Sales: Navi Leon, Sherry Kahn, Beth Aronowitz SYSTEMS John Lello, Director; Giovanni Masi, Technician ASSISTANT TO THE PRESIDENT Fran Aronowitz ADMINISTRATION Gloria Migdal, Kamau Daniel V.P.-MARKETING SERVICES Amy Ehrlich V.P.-MARKETING & PROMOTIONS Steve McKelvey DIRECTOR, RESEARCH & SALES DEVEL. Kevin Hahn ART DIRECTOR/MARKETING Maureen Mclaughlin MANAGER, COLLEGE TEAM RELATIONS Chris Marino MANAGER, MARKETING SERVICES Lynn Kadri MEDIA RESEARCH COORDINATOR Jason Craig SALES OFFICES NEW YORK: Neil Farber, Vice President; Cecil D. Lear, Vice President; Perry Cassidy, Regional Director; Lew Blaustein, National Accounts Manager; 3S5 Lexington Ave., New York, NY 10017 Tel: (212) 697-1460; FAX (212) 286-81 S4 MIDWEST: Steven Fisher, Regional Director; Mark Rose, National Accounts Manager; 70 W. Hubbard St., Ste. 400, Chicago, IL 60610 Tel: (312) 645-1262; FAX (312) 645-1252; Joseph J. Colucci, National Accounts Rep– resentative; 7011 Lindenmere Dr., Bloomfield Hills, Ml 48301 Tel: (810) 626-9918 SOUTH: Shelly Bailey, Regional Manager, 5307 E. Mockingbird Lane, Ste. 600, Dallas, TX 75206 Tel: (214) 826-9777; FAX (214) 826-8026; Ginny Hathoot, National Accounts Representative; Tel: (915) 685-7039; Thomas Kilby, National Accounts Manager; Tel: (212) 697-1 460 SOUTHEAST: Scott Flaxman, National Accounts Manager, 3226 Leslie Lane, Atlanta, GA 30345 Tel: (404) 414- 9810; FAX (404) 414-9813 MID-ATLANTIC: Lou Yaffe, Regional Director, 1500 Market St., East Tower, 12th Floor, Philadelphia, PA 19102 Tel: (215) 246-3438; FAX (215) 665-5629 WEST: Rory Oldham, Regional Director; Jonathan Duffy, National Accounts Manager; Jim Holtz, National Co– op Sales Manager; 6100 Wilshire Blvd., Los Angeles, CA 90048 Tel: (213) 634-7950; FAX (213) 634-7960 DIRECTOR, LOCAL & REGIONAL SALES Terry Columbus FINANCE DEPARTMENT Marie Boyd, Kevin McDermott, Gina Fisher, Sharon Olson, Anne Putnam, Mark Slimko ART DIRECTOR Janet Evans ASSOCIATE ART DIRECTOR Kitty Suen GRAPHIC DESIGNER Bob O'Brien Thomas A. Hering, SENIOR V.P., DIRECTOR OF SALES & MARKETING

T he rise of women's basketball did not begin when UConn's Jenn Rizzotti made it onto the cover of Sports Illustrated after the Huskies captured the 1995 NCAA championship. But, as Debbie Becker reveals in this edition's cover story, the booming populari– ty of the game during the '90s has enabled a number of athleti c departments to realize a revenue-producing, self-reliant sport that can control its future. To be sure, wi th top women's programs such as Connecticut and Tennessee attracting thousands of fans each game and turning a profit, the model has been established for other sc hools to follow. Indeed, such national attention and financial optimism has become possi– ble because of the long, arduous journeys taken by trailblazing players and coaches such as Theresa Grentz and Rene Portland (both of whom played for tiny lmmaculata College some 25 years ago and now coach successful college programs), Ann Meyers, Anne Donovan, Pat Summitt, Marianne Stanley, Cheryl Miller and Tara VanDerveer, to name just a handful. Now that the public and media have embraced the women's game, the time is at hand for athletic departments to seek ways to capitalize on this exciting era by aggressively and creatively marketing their programs. As Texas veter– an coach Jody Conradt states, "No one in athletics, men's teams included, can just si t by and wait for people to come. There is more and more compe– tition for the entertainment dollar. Professional teams have always been out there marketing and we're moving more and more in that direction." We, for one, hope such vision and optimism will prove infectious. INSIOf fDIIION II Profile: Head C:oaclt MAKING WAVIS When Lorenzo Romar quietly left UCLA for Pepperdine to become a head coach, he thought it would hardly create a ripple. He was wrong. Special Feature ARCHITICTURI 101 The secret to winning and stay ing on top is right here in College Hoops lllustrated's five-step program to erect the perfect dynasty. Impacts on tile Game THI SHOT Of THI DICADI The three-point field goal has gone from secret weapon to strategic one as it moves into its 11th season. AlSO... Bill Brill goes down "Memory Lane" to the electrifying 1982 NCAA Final hetween North Carolina and Georgetown, while Anthony McCarron checks out the evolution of the forward, and Chris Lindsley goes "Behind the Scenes" with Hank Nichols, the officials' shepherd.

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SALES COORDINATORS Heather Akers-Corns, Lorraine Rodriguez-Hanton, Ellyn Valenstein

© 1996 Professional Sports Publications. All rights reserved. Reproduction in whole or part without permission of publisher is prohibited. College Hoops Illustrated is published four times between November 15 and March 15 each year.

IDIIION Ill COVIR STORY: JACQUI RITURNS! The senior All-Everything from Kansas returns to the Jayhawks lineup in time for key conference matchups and to gear up for March Madness.

COVER BY Pat Voehl Palmer