Fall 2012 Hardlines Strategies

SEASONAL SELLING

marinade sauces, collectible knives, licensed sporting gear and clothing.

Clearance Sale Take some of the slow-moving items in your inventory and have a clearance sale. Find an area in the back of the store to use as your clearance department. Customers will have to walk through the rest of the store to get the discounted items, hopefully picking up some extra items along the way. Focus on Interior Projects There are still projects homeowners can do during the winter, so think about indoor projects you can promote. For example, encourage them to get an early start on spring cleaning by highlighting your cleaning supplies on an endcap. Or, promote your paint department. Winter is a great time to redecorate a room. Once customers have started

Big Tool Box in Centennial, Colo., sells locally produced food items as a niche category and markets them as stocking stuffers during the holidays.

Still innovating...

new products new deals.

Rust-Oleum is bringing the best products to market with the best price opportunities. Find out what this means to your business. Visit Booth #421 and learn about Rust-Oleum’s innovative new products and show specials.

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