TheRetailer_Summer_19

Fairness Free From XXX Where XXX is an ingredient family that are legally used

No

Claims must be objective, shall not denigrate competitors, nor denigrate ingredients legally used. This is especially pertinent where there is a negative perception on a group of chemicals. e.g. Parabens Free should not be used, as certain parabens are safe when used in accordance with the Regulations. e.g. Phenoxyethanol and triclosan are safe when used in accordance with the Regulation, Free From would denigrate its authorised use. • Free From Alcohol in a mouthwash intended as a family product • Free From Animal Derived Ingredients in products intended for vegans or vegetarians • Free From Acetone in acetone free nail polishes.

Informed Decision Making Free From XXX Where XXX allows an informed choice to a specific target group or group of end users.

Yes

Hypoallergenic Claim (Annex IV) This claim can only be used in cases where the cosmetic product has been designed to minimise its allergic potential. Robust reliable scientific evidence should be available. It must not contain any known allergens or allergen precursors. SCCS/1567/17 contains details of potential testing required. Animal Testing Claims It is a requirement of the Cosmetic Regulation that products are not tested on animals. To make this claim may be considered disingenuous as no cosmetic should be tested on animals. You may need to consider a change in wording along the lines of an “Against Animal Testing” ethos. Join the Buying Community for regular updates, email me with any queries david.bolton@brc.org.uk

Further Reading: Technical Document on Cosmetic Claims Agreed by the Sub-Working Group on Claims Commission Regulation (EU) No 655/2013 SCCS Memorandum SCCS/1567/15

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