December 2017

MOBILE TECHNOLOGY... from page 32.

gratification. Email is becoming more utilized, but it is not always efficient or practical. In addition to phone calls and email, many organizations have adopted social media as a regular part of our communications efforts. While social media can be very powerful for sending information out to many people at the same time, it is not very efficient to have a one-on-one conversation that may relate to sensi- tive or confidential matters. So once "The good news is that mobile technologies and Apps are being developed to provide an efficient and effective channel of communication." again we still dealt with many matters the old fashion way with phone calls and email. The good news is that mobile technologies and Apps are being developed to provide an efficient and effective channel of communica- tion. Over three-quarters of Americans (77%) now own a smartphone, with lower-income Americans and those ages 50 and older exhibiting a sharp uptick in ownership over the past year, according a Pew Research Center sur- vey conducted in November 2016. And as anyone of us with teenagers and older children will tell you, no one like to make phone calls anymore.

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