VINERS ASSURE TRADE PRESENTER

We’re pleased to introduce you to the Viners ® Assure Knife Range . We’ve recently been working in collaboration with Leanne Lucas , founder of the Let’s Be Blunt campaign, to help raise awareness around safer kitchen knife design. This collection has been thoughtfully designed — featuring a distinctive square-tipped blade that helps reduce the risk of accidental injury or misuse, without compromising on everyday kitchen performance. We’re proud to support Leanne’s campaign and her vision to change the way the UK consumer perceive blunt end knives. The Viners ® Assure Range aligns with Leanne’s Lets Be Blunt campaign ethos - that knives are designed for kitchen use and not to be misused. We’re committed to driving that message forward, both as a manufacturer and as a responsible member of the community.