Typhoon US SS 18 Catalog

The Typhoon Story We started our journey as a small company with a simple philosophy, to bring Asian products to a British market. Even back then, it was clear to us, good design shouldn’t cost the earth, and so Typhoon was born. Design led kitchenware at affordable prices. Simple!

Our travels have taken us far and wide, from developing nations to the fashion capitals of the world. In every corner of the globe there is a gem of an idea that needs a bit of Typhoon love and attention.

On our journey we’ve met a lot of enterprising people who have had the resources, staff and the right social and environmental credentials to help us produce our products. Watching our partner factories grow and develop gives us a huge sense of pride and achievement. So when new resources are needed, we are always happy to help and invest. After some time our local retailers noticed that the very clever population of Great Britain liked what they saw, they started buying into our ranges and asking for the product by name. Our idea was working, people wanted well-crafted scales and colorful well-proportioned storage jars with a vintage feel. All the while we were building up a vibrant and talented bunch of designers and product developers. Some straight out of college and some of the old guard who just know good design when they see it. With passion peppered with innovative thinking we started developing more products for a wider market. Soon the phone was ringing and our computers were buzzing from potential customers all around the world. It seemed our simple philosophy resonated with retailers far and wide. Our little idea had just gone global... Now it was clear to us that in order to make our products affordable worldwide, we had to think a little differently, so we opened a warehouse in Asia and one in the US. This would help us cut down freight costs and speed up delivery times, something everyone wanted.

201

Made with FlippingBook - professional solution for displaying marketing and sales documents online