000000_TownBburg_DowntownLiving_FB

SPOTL I GHT : DOWNTOWN D ISTR ICT ING

Formulate Zoning Overlays for Each District

While the districting framework and key sites map will go a long way in directing developers as to what types of projects they should pursue on particular sites, the town can provide further structure to the approval process by creating zoning overlays specific to each district. Like existing overlays in the town’s zoning code, these district-specific overlays can both specify desired uses and design parameters, and provide incentives for developments that meet those parameters. Incentives for each district should be specific to the preferred development types, rather than being an open offer of any type of incentive. For instance, incentives for the development of student housing in Downtown Northwest, which will be very profitable, could include a density bonus that allows the developer to build the needed supply; while incentives for building office space in Downtown West, which will likely not be profitable, could include a tax abatement or rebate that helps make the project economically feasible. The content of these zoning overlays should be informed by the district use recommendations in Chapter 5.

DOWNTOWN DISTRICTS Akron, Ohio

Cities and towns commonly define districts within their downtowns to aid access and connections. Districting strategies brand different areas of the town based on their primary functions or amenities. This type of system helps people orient themselves and better understand a place, making it more accessible for residents and visitors alike. Districts can also help to celebrate the various identities of different areas within a town, as well as guide distinct approaches to preservation, public realm improvements, and development.

This map shows the various districts within Downtown Akron. Each district reflects an area within the downtown that has its own distinct character, mixes of land uses, drivers of demand, open spaces, and strategies for reinvestment and development. Such a map, if accompanied by a branding strategy, can help visitors know which parts of Downtown they might like to visit, and will help them get there.

STRATEGY 7 OBJECT I VES

 Improve Downtown experience and future development by defining Downtown districts  Expand "boundaries" of Downtown to guide development

80 Chapter 2 - Analysis: A Framework for Downtown