2012 Best Practices Study
Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000
Revenue by Account Size (as measured by Comm. & Fees – not premium)
Key Benchmarks Profile
Average
+25% Profit
+25% Growth
Commercial P&C Total Commissions & Fees in Book
Revenues Expenses Profitability Employee Overview Producer Info Staff Service Info Technology Insurance Carriers Appendix
$8,572,864
$11,524,654
$6,454,529
Greater than $25,000 % of Book
50.0%
53.1%
53.9%
# of Accounts Total Revenue
68.3
88.7
62.6
$4,412,309
$6,113,915
$3,973,789
Revenue per Account
$64,570
$68,917
$63,508
Between $10,000 and $25,000 % of Book
17.7%
15.1%
19.4%
# of Accounts Total Revenue
101.0
112.6
92.4
$1,561,242
$1,735,656
$1,431,772
Revenue per Account
$15,458
$15,418
$15,491
Between $5,000 and $10,000 % of Book
11.0%
8.7%
11.0%
# of Accounts Total Revenue
138.3
140.0
119.0
$968,666
$1,000,066
$813,764
Revenue per Account
$7,002
$7,143
$6,838
Less than $5,000
% of Book
21.4%
23.2%
15.7%
# of Accounts Total Revenue
2,911.1
4,427.9
861.4
$1,834,829
$2,675,016
$1,012,619
Revenue per Account
$630
$604
1,176
(as measured by number of lives) Group L&H/Financial Total Commissions & Fees in Book
Average
+25% Profit
+25% Growth
$3,478,454
$2,695,769
$3,384,009
Over 100 Lives
% of Book
59.0%
62.5%
58.4%
# of Accounts Total Revenue
49.2
78.5
51.8
$2,123,728
$1,684,604
$2,372,067
Revenue per Account
$43,039
$21,460
$44,421
Between 50-100 Lives % of Book
15.8%
16.8%
15.6%
# of Accounts Total Revenue
33.9
29.3
38.7
$570,030 $17,113
$451,722 $15,400
$631,980 $17,555
Revenue per Account
Between 25-50 Lives % of Book
2012 Best Practices Study
10.8%
9.5%
9.6%
# of Accounts Total Revenue
46.6
34.0
45.3
$388,653
$256,378
$390,572 $10,333
Agencies with Revenues Between $10,000,000 and $25,000,000
Revenue per Account
$8,565
$7,541
Under 25 Lives
% of Book
14.3%
11.2%
16.4%
# of Accounts Total Revenue
360.6
172.7
727.9
$498,790
$303,065
$555,160
102
Revenue per Account
$1,382
$1,755
$703
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