MEHP_Catalogue_2016

MASSAGE THERAPY

Spa Bodywork: A Guide for Massage Therapists Second Edition AnneWilliams, BFA Associated Bodywork and Massage Professionals, Evergreen, CO

January 2014 / Softbound / 8.375 x 10.875 Approx. 448 pp. 978-1-4511-7678-0

DESCRIPTION Spa Bodywork , Second Edition, covers everything the massage therapy student or practicing massage therapist needs to know to incorporate multi- layered and multi-textured spa treatments into their massage practice. While wet-room equipment and techniques are discussed, the book focuses on spa treatments that can be delivered in dry-room settings, such as private practice, massage clinics, or day spas—with- out the need for expensive equipment. FEATURES f f NEW! Deepen your students’ understanding of popular spa bodywork techniques ranging from draping to body polish to stone massage with over 90 minutes of technique video clips that reinforce the text’s content. f f NEW! Ensure your students are prepared to deliver treatments that reflect the most current trends in spa services through updated instructions and the new “Your Spa Massage” chapter. f f NEW! Increase your students’ understanding of how to deliver each treatment with 40-50 new photographs that enhance the already stunning illustration program. f f Develop a strong foundation in core techniques, including spa draping, positioning the client for product application, removal techniques for the dry room and wet room, and treatment enhancers. f f Master the details of delivering spa treatments with handy tips on indications and contraindications for each treatment, equipment needs, product choices, promotion, and client management.

ANCILLARIES f f Instructor images include an Image Bank, PowerPoints, LMS Cartridges, Lesson Outlines, and a Curriculum Supply Guide. f f Take your students’ learning beyond the book with free online resources that reinforce skills and knowledge, including 90 minutes of technique video clips, a quiz bank, and sample forms, as well as a fully searchable f f Learn to develop highly original spa services with the promotional descriptions and ready-to-use recipes in Sample Treatment pages at the end of the book. f f Prepare for a successful career in the spa industry with advice on how to develop original services, write a spa program, create a spa menu, and handle marketing, retail sales, and budgeting. f f Ensure proper hygiene in the spa with Sanitation boxes that provide handy clean-up and sanitation tips and instructions for cleaning equipment. f f Develop a personal spa philosophy with the help of For Your Information and For Your Exploration boxes that contain key information, and writing prompts. f f Understand the wider application of spa therapies with Broaden Your Understanding boxes that focus on topics such as the use of a specific product in other countries, treatments offered by estheticians, etc.

HEALTH PROFESSIONS

online version of the text that provides anytime, anywhere access to the book’s content and images.

Wolters Kluwer

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