The Winebow Group Marketing Calendar

East Meets West Sushi Program East meets West with this Clean Slate and Sushi Program. Direct mailer, sushi counter rack displays, accompanying IRC for $2 o sushi or fresh fish, sell sheets and table tents will be available for this promotion. Launch Date: March 1

Kentucky Derby Program Exciting distributor executive sales incentive program tied to incremental cases of Cousiño-Macul Antiguas Reservas and/or all Leyda wines. Winners will receive trip of a lifetime to the 2015 Kentucky Derby. If interested, please speak with your local sales representative for goals. Launch Date: January 1

Sparkling Tasting Guide New guide highlighting all sparkling wines in our portfolio. This will include Moscato d’Asti, Prosecco, Cava, Grüner and other sparkling wines. Launch Date: April 1

Blitz Week Focus on Falesco/Vitiano wine blitz week occuring

in February. Date TBD. Launch Date: February 1