Spotted July-Sept 2017

20 17

Rayware Group - July, August, September

SPOTTED

TRADE PRINT

Progressive Housewares Magazine, July/August featured Kilner Cook Book and Fermentation Set. Circulation: 3,500

TRADE PRINT

Progressive Housewares July/August. Mason Cash Bakers Authority range and Innovative Utensils.  Circulation: 3,500

TRADE PRINT

Housewares Live July/August Magazine. Featuring Mason Cash Baker Authority in Colour in the Home and Kilner Cook Book in What's New? Circulation: 5,000

TRADE PRINT

Housewares Live July/August Magazine. Featuring Kilner Grater, Juicer and Spiralizer in Tools and Gadgets Circulation: 5,000

TRADE PRINT

Kitchenware International July/August feature Kilner on Company Profile page.  Circulation: 15,000

TRADE PRINT

Kitchenware International July/August feature Kilner Spiralizer on Trend Health page.  Circulation: 15,000

TRADE PRINT

Kitchenware International July/August feature Mason Cash Innovative Utensils on Trend Millennials page and Kilner Cook Book and Kilner and Ravenhead in On Trend Products.  Circulation: 15,000

PRINT

Sunday Telegraph 27th August. Old presenters - Mel and Sue holding Mason Cash Cane Mixing Bowl. Circulation: 792,210

S Magazine August, who have featured the Kilner Frosted Drinks Dispensers in their ‘get this’ page. Circulation: 335,772.

Homes & Gardens GERMANY September/October, feature Mason Cash Bakewell Measuring Spoons and Cups. Stating the products as 'Like old times...bake with the nostalgic'

PRINT

Summer Cook Book September Magazine, featured Kilner Clip Top Jars, Jam Making Pan in 'Relish the Summer! - Absolute Glut-tony' article. Circulation: 44,700

Summer Cook Book September Magazine, featured Kilner Clip Top Bottle, 5 piece Preserving Set and Jar Covers in 'In a Pickle?'. Circulation: 44,700   

Sunday Times. 17th September. Featuring Mason Cash Colour Mix batter bowls are in the ‘grandparents’ section of the A/W Trends Feature.

Summer Cook Book September, Viners Titanium Copper Knife Block featured in the 'This Month's WISHLIST' article. Circulation: 44,700

Circulation: 904,548

PRINT

Home Style September, features Mason Cash Yellow Mixing Bowl in 'Sunny Side - Shop the Look' article.  Circulation: 55,190

Living ETC, October feature who have featured the Contour set in their Midnight Garden page. Circulation 76,630.

PRINT

House Beautiful, July Edition feature Kilner 8L Drinks Dispenser in their '20% off Outdoor Furniture Offer.'

Circulation: 115,050

English Homes, August Edition. Culinary Charms article features Kilner Butter Paddles. Circulation: 39,171

BBC Good Food, July Edition Viners Titan Copper Knife Block Competition. Circulation: 27,505

PRINT

Sainsburys Magazine Autumn Edition.

Kitchen Kit feature included Kilner Butter Churner, Country Styling feature included Mason Cash Terracotta Bread Baking Set and Retro Revival feature included Typhoon Vintage Americana Cake Tin.

Circulation: 230,298

PRINT

Veggie magazine September, Lunch is Served feature.

Article includes two Kilner Cook Book Images and recipes. Using Kilner Clip Top Jar and Food on the Go.

PRINT

Metro paper -  26th September Mason Cash Varisty Juicer and Jug featured in the Home section.  Article called 'The Kitchen Must be Inspirational' looking at award winning chocolatier, Paul A Young's kitchen.

Circulation: 1,475,543

ONLINE

Food52 featured Typhoon Bella Scales in the September monthly newsletter. 

GBBO Twitter, 29th August. GIF used of Mason Cash Cane Mixing Bowl. 4.4k Likes, 438 Retweets.

Food52, featured Mason Cash In The Forest Batter Bowl in the weekly newsletter and in their 'Favourites Under $50' online article.  

Critics Guide July Edition, who have featured the 44 piece Mayfair canteen set in their review page. Given 5 stars.

ONLINE

Hemsley and Hemsley Newsletter feature Kilner Preserve Jar for the Kelp Noodle Pot recipe. 21st September

ONLINE

ICA Sweden’s website feature Kilner Fermentation Kit. 

Article give the healthy benefits of eating fermented foods and how to use the Kilner Fermentation Kit.

ONLINE

Food52 Mason Cash Newletter 26th September

'All-new bakeware for swirly loaf cakes & the cutest cookies.'

Food52 Mason Cash Newletter 11th September 'Just at Food52! The cutest kitchen canisters from Mason Cash.' Features;  - In The Forest Kitchen Canisters - Cane Batter Bowl - In The Forest Kitchen Crock - Cane Mixing Bowls - Ceramic Hen on a Nest

Features, In The Forest Batter Bowl

ONLINE

Penguin's cookery community The Happy Foodie Newsletter Takeover, August • Sent to 48,000 subscribers (23% open and 4.3% CTR) • Pickled Red Onion & Lime recipe had 424 clicks through to the recipe online • 150 clicks through to buy the book on Amazon

Steamer Trading Cookshop, July Blog features Kilner Barrel Drinks Dispenser & Handled Jars for a 'Make the Perfect Party Pimms' article.

Supporting Competition

• 2,235 entries • Competition page had 3,910 page views, recipe page that had the ‘clue’ to the competition answer had 1,900 page views • Competition post on FB had a reach of 12,369 people • 979 people ‘opted-in’ to subscribe to the Kilner Club newsletter

Housewares Live July feature Kilner Cook Book 375 views

SOCIAL MEDIA

Pepe Saya (An Australian Artisan Butter maker) September feature Kilner Churners and paddles in Instagram post and Live demo. 23.6k followers, 403 likes

Penguin Kilner Cook Book Instagram post (12th August). 234k followers and 1,952 likes.

Tate & Lyle We Love Baking  channel (August) shared the Tate and Lyle competition on FB 251k followers, 81 likes on post.

Tastemade Facebook page, featured Kilner Butter Churner. 26,000,000 followers and likes.

SOCIAL MEDIA

Great British Chefs featuring the Mason Cash Cane and Turquoise Mixing Bowl in GBBO £75 worth of products bundle competition 14th September 73 Likes, 15 comments, 32 shares.

Greenpeace International promoting a plastic free London food store, reshared by Kilner. 13th September 164 likes and 14 comments.

Penguin Books Twitter Kilner Cook Book GIF post.  10th August 24.7k followers, 15 likes, 9 retweets.

BLOGGERS

RVK_Loves featured Kilner Round Clip Top Jar to hold foliage (August).  1,013 Likes on Post, Instagram followers 64.4k.

Fashion Tales (September), feature on Mason Cash including the Varsity range. Instagram followers 18.5k.

BLOGGERS

V Spot, plant-based Pop Up Catering company, who have featured the Contour set and Studio salad servers in their Instagram posts. August - 529 followers.

BLOGGERS

Puddinglaneblog Instagram Post (August) featuring Kilner Anniversary Jar for Sloe Gin making and also mentions Kilner Cook Book in comment.  92 likes, 4225 followers

Sandhya's Kitchen featuring Kilner Anniversary Jars and Facetted Clip Top Jars for 2 Chutney Recipes (September).

295 likes on Instagram post, 6k Instagram followers

BLOGGERS

VivreLeReve blog Viners Competition(July), featuring Titan Copper Kinfe Set.  11,394 entries, 482 new email addresses,73 FB page likes, 256 FB followers.

BLOGGERS

RVK Instagram Story featuring Kilner Cook Book and Anniversary Jar on 18th August.

Daily Mail (page 17) 'Want to cook like Bake Off stars? You'll need £5,500 of high-tech kits before you crack the first egg!'

9th September

Feature Mason Cash Cane Mixing Bowl (product 5) - £26 each