NECA Conference Flippingbook

— Social Media Posts

LinkedIn Posts LinkedIn posts are invaluable to our digital marketing strategy, helping generate leads and boost brand awareness. Unlike Facebook, Twitter and Instagram, LinkedIn is a professional platform designed to help establish and reinforce business relationships. • (13) ABB North America EL LinkedIn posts • Developed NECA brand for consistency and recognition

— Advertising

A carefully crafted advertising campaign utilizing a wide variety of mediums has been planned. This advertising campaign includes each of the following channels: • EC&M NECA Newsletter • EC&M Digital/Print Show Edition • EC&M NECA Sponsorship Page • Electrical Contractor Newsletters

• Geo Targeting • Google Display

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NECA 2024