2012 Best Practices Study

Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000

Key Benchmarks Profile

Expenses (as % of Net Revenues)

Revenues Expenses Profitability Employee Overview Producer Info Staff Service Info Technology Insurance Carriers Appendix

Average

+25% Profit

+25% Growth

Compensation Expenses Payroll: Employee

55.4%

52.7%

56.4%

Payroll: “Non-Employee” - 1099 Producers/Temp Help

3.5%

1.2%

2.6%

Total Payroll

59.0%

53.9%

59.1%

Benefits: Payroll Taxes Benefits: Retirement Benefits: Insurance

3.2% 1.5% 3.5% 0.6% 8.8%

2.8% 1.1% 3.2% 1.6% 8.6%

3.2% 1.8% 2.8% 0.2% 8.0%

Benefits: Other

Total Benefits

Total Compensation

67.8%

62.6%

67.1%

Selling Expenses T&E/Conventions Auto Expenditures Auto Depreciation

1.5% 0.7% 0.1% 0.8% 1.1% 3.4% 4.2% 0.1% 4.3% 0.4% 0.4% 0.7% 1.6% 0.4% 1.9% 0.6% 0.3% 0.6% 0.6% 0.3% 1.3% 1.0% 0.1% 1.0% 0.3% 0.4%

1.4% 0.9% 0.0% 1.0% 0.8% 3.2% 3.2% 0.0% 3.3% 0.3% 0.2% 0.5% 1.3% 0.2% 1.5% 0.7% 0.3% 0.5% 0.5% 0.4% 1.1% 0.9% 0.1% 1.1% 0.2% 0.2%

1.9% 0.6% 0.1% 0.6% 1.3% 3.8% 4.7% 0.1% 4.9% 0.2% 0.4% 0.6% 1.5% 0.3% 1.8% 0.6% 0.3% 0.5% 0.5% 0.4% 1.0% 1.5% 0.1% 1.0% 0.3% 0.3%

Total Auto

Advertising/Promotions

Total Selling

Operating Expenses Occupancy Expenditures

Occupancy Depreciation/Amortization

Total Occupancy

Office Equipment Expenditures Office Equipment Depreciation

Total Office Equipment

IT (Information Technology) IT Depreciation/Amortization

Total IT

Telephone

Postage

Supplies/Printing

Dues/Subscriptions/Contributions

Taxes/Licenses

Insurance

Professional Fees

2012 Best Practices Study

Bad Debts

Outside Services Education/Training

Agencies with Revenues Between $10,000,000 and $25,000,000

Miscellaneous

Total Operating

13.5%

11.0%

13.9%

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