2012 Best Practices Study
Analysis of Agencies with Revenues Between $2,500,000 and $5,000,000
Revenues (% by Source)
Key Benchmarks Profile
Average
+25% Profit
+25% Growth
Revenues Expenses Profitability Employee Overview Producer Info Staff Service Info Technology Insurance Carriers Appendix
Property & Casualty Commercial Commissions & Fees
53.7%
45.7%
46.6%
Bonds
1.7%
0.9%
1.5%
Personal Commissions Value Added Services
21.8%
32.9%
27.2%
1.5% 8.2%
0.3% 8.8%
0.3% 9.6%
Contingent/Bonus
Total P&C
86.9%
88.6%
85.3%
Life & Health/Financial Group Medical Commissions & Fees All Other Group Commissions & Fees Individual L&H Commissions & Fees
8.4% 1.5% 2.1% 0.3%
5.4% 0.9% 3.5% 0.5%
10.0%
0.9% 1.9% 0.7%
Bonus/Overrides
Total L&H/Financial
12.3%
10.3%
13.4%
Investments
0.6% 0.2%
0.7% 0.4%
0.9% 0.5%
Miscellaneous
Gross Revenues
100.0%
100.0%
100.0%
Brokerage Commission Expense
1.1%
0.3%
0.0%
Net Revenues
98.9%
99.7%
100.0%
Revenue by Source (% of Gross Revenues)
2012 Best Practices Study
Agencies with Revenues Between $2,500,000 and $5,000,000
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