2013 Best Practices Study
Analysis of Agencies with Revenues Between $2,500,000 and $5,000,000
Revenues
Key Benchmarks Mgmt. Perspectives Profile Revenues Expenses Profitability Employee Overview Producer Info Service Staff Info Technology Insurance Carriers Appendix
(% by Source)
Average
+25% Profit
+25% Growth
Property & Casualty Commercial Commissions & Fees
55.1%
45.7%
56.0%
Bonds
2.4%
0.9%
3.2%
Personal Commissions Value Added Services
24.3%
34.5%
22.1%
0.2% 8.0%
0.1%
0.2% 9.8%
Contingent/Bonus
10.0% 91.2%
Total P&C
90.0%
91.3%
Life & Health/Financial Group Medical Commissions & Fees All Other Group Commissions & Fees Individual L&H Commissions & Fees
6.4% 1.1% 1.5% 0.2% 9.2% 0.4% 0.4%
4.1% 0.6% 2.7% 0.4% 7.7% 0.7% 0.3%
6.3% 0.6% 0.8% 0.2% 7.9% 0.5% 0.3%
Bonus/Overrides
Total L&H/Financial
Investments
Miscellaneous
Gross Revenues
100.0%
100.0%
100.0%
Brokerage Commission Expense
1.6%
3.3%
3.8%
Net Revenues
98.4%
96.7%
96.2%
Revenue by Source (% of Gross Revenues)
Average
+25% Profit
+25% Growth
60.0%
50.0%
40.0%
30.0%
2013 Best Practices Study
20.0%
% Total Revenue
Agencies with Revenues Between $2,500,000 and $5,000,000
10.0%
0.0%
P&C Commercial
P&C Bonds Comm & Fees
P&C Personal
P&C VAS Fees
P&C Contingent/ Bonus
L&H Group Medical Comm & Fees
L&H All Other Group Comm & Fees
L&H Individual
L&H Bonus/ Overrides
Investments Miscellaneous
Comm & Fees
Comm & Fees
Comm & Fees
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