2025 Best Practices Study Summary

VALIDATED PRODUCER METRICS

AGENCIES WITH REVENUES OF:

<$1.25M $1.25-2.5M $2.5-5M $5-10M $10-25M $25-100M >$100M

Commercial P&C Number of Validated Producers

0.2

1.2

1.9

3.7

6.1

15.6

36.4

% Male

66.7% 33.3%

63.7% 36.3%

89.4% 10.6%

86.2% 13.8%

85.3% 14.7%

91.3%

81.6% 18.4%

% Female

8.7%

Average New Commissions Average Book Serviced Average Compensation Avg. Comp. as % of Book

$29,841 $300,404 $54,325

$52,786 $349,993 $110,494

$61,165 $656,599 $192,904

$111,506 $829,764 $263,466

$134,955 $936,347 $288,942

$178,483 $1,323,220 $385,449

$198,431 $1,786,493 $456,132

27.6%

31.7%

31.0%

33.0%

31.0%

30.0%

25.7%

Top 25% Avg New Commissions Top 25% Average Book Serviced

$43,411 $391,515

$49,257 $543,313

$69,072 $700,511

$156,456 $1,060,866

$162,948 $1,186,338

$238,017 $1,722,932

$216,655 $2,258,751

Personal P&C Number of Validated Producers

0.7

0.7

0.7

0.8

1.2

2.5

2.7

% Male

45.8% 54.2%

66.7% 33.3%

61.7% 38.3%

75.2% 24.8%

45.7% 54.3%

53.5% 46.5%

27.5% 72.5%

% Female

Average New Commissions Average Book Serviced Average Compensation Avg. Comp. as % of Book

$34,970 $282,486 $76,296

$64,501 $276,773 $96,925

$39,003 $246,016 $92,722

$59,466 $388,653 $130,128

$63,465 $448,487 $142,514

$112,834 $654,026 $195,729

$96,444 $909,822 $217,156

27.6%

29.7%

35.2%

34.2%

36.6%

32.3%

25.4%

Top 25% Avg New Commissions Top 25% Average Book Serviced

$57,772 $384,996

$57,959 $435,211

$48,131 $391,524

$68,196 $469,725

$99,164 $530,419

$156,619 $836,027

$120,827 $1,150,201

Life/Health/Financial Number of Validated Producers

0.1

0.1

0.2

0.7

1.6

6.9

12.3

% Male

50.0% 50.0%

66.7% 33.3%

87.5% 12.5%

65.8% 34.2%

81.3% 18.7%

71.3% 28.7%

85.8% 14.2%

% Female

Average New Commissions Average Book Serviced Average Compensation Avg. Comp. as % of Book

$44,774 $129,499 $44,144

$97,645 $193,151 $85,066

$21,337 $183,067 $71,845

$85,606 $460,214 $163,520

$105,489 $1,012,158 $307,140

$201,855 $1,152,832 $359,266

$241,547 $1,434,373 $399,536

47.5%

44.3%

48.2%

39.8%

35.5%

32.4%

30.0%

Top 25% Avg New Commissions Top 25% Average Book Serviced

$44,774 $184,748

$136,507 $209,783

$28,156 $256,576

$77,852 $607,878

$176,809 $1,429,047

$252,120 $1,180,371

$283,442 $1,732,644

Multi-line Number of Validated Producers

0.3

0.5

1.1

1.7

1.6

2.2

3.1

% Male

87.5% 12.5%

85.0% 15.0%

92.2%

87.5% 12.5%

84.3% 15.7%

72.1% 27.9%

93.0%

% Female

7.8%

7.0%

Average New Commissions Average Book Serviced Average Compensation Avg. Comp. as % of Book

$35,759 $441,449 $92,045

$42,683 $223,064 $129,533

$86,723 $628,274 $218,676

$77,493 $609,602 $241,904

$119,168 $880,890 $446,622

$102,867 $801,416 $198,925

$69,916 $988,970 $319,045

28.2%

30.2%

35.9%

33.6%

33.7%

27.8%

32.3%

Top 25% Avg New Commissions Top 25% Average Book Serviced

$39,027 $575,127

$56,781 $320,130

$106,431 $753,521

$105,581 $715,880

$146,794 $1,104,385

$133,424 $1,213,321

$69,916 $988,970

Weighted Average Producer Age

47.4

49.2

51.9

50.0

49.3

50.2

47.3

% Total Book by Producer Age: Up to age 35

5.7%

12.3% 29.0% 26.1% 32.7%

5.9%

11.5% 28.2% 23.1% 37.2%

12.0% 28.9% 23.8% 35.3%

11.0% 27.7% 26.5% 34.9%

14.7% 35.0% 25.2% 25.2%

Age 36-45 Age 46-55 Over age 55

38.6% 29.7% 26.0%

30.7% 20.5% 42.9%

Cross Category Comparison

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