2025 Best Practices Study
Executive Summary
Average Revenues $15,989,857
Regional Distribution
Weighted Average Shareholder Age (WASA) 54.3
Revenue Distribution (as a % of Gross Revenue)
Northeast
21.8%
Midwest
9.1%
Corporate Structure
West
18.2% 32.7% 18.2%
Average Number of Shareholders 5.3 Average Number of Agency Locations 3.6
Southeast
C Corp 21.8%
LLC 27.3%
Southwest
Partner ship 5.5% PROFILE & REVENUE GROWTH & STRATIFICATION
Commercial P&C
54.1% 20.5% 15.6%
Personal P&C Group L/H/F
S Corp 45.5%
Contingent/Bonus
7.5% 2.3%
Other
Notes
Account Stratification
Organic Growth in Net Commissions & Fees (excluding contingents, bonuses & overrides)
Commercial P&C
• Agencies in this revenue category posted the lowest organic growth rate of all Best Practices revenue groups. At 8.7%, these agencies broke their three-year double-digit growth streak. • Brokers with $10-25M have the highest percentage of gross revenue from investment/miscellaneous income at 2.2%.
< $5K
26.6% 10.8% 16.7% 13.4% 32.6%
15.5% 15.4% 15.6%
$5K to $10K $10K to $25K $25K to $50K
13.5%
9.7% 9.2%
8.7%
8.3%
> $50K
Group L/H/F
Total Agency
Commercial P&C
Personal P&C
Group L/H/F
<50 Lives
43.3% 18.4% 38.4%
50-100 Lives >100 Lives
Median
Top Quartile
Note: Commercial P&C includes Bonds/Surety. Group L/H/F includes Group Medical, All Other Group, and Individual L/H/F.
$10-25M
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