2015 CTS Symposium Full Brochure
CTS is the first university-based, faculty-led symposium exclusively dedicated to excellence in service and services.
you will benefit from CTS if you are a
thank you to our supporting sponsors
C-suite Executive (CEO, COO, CMO, CSO)
Each year, the Compete Through Service (CTS) Symposium gathers the most innovative business minds and engaging academic thought leaders to further the science of service. Truly world class organizations leverage service for competitive advantage; CTS is where they learn how, and show you how to bring these best practices to your organization. discover break through servicemethodologies, innovativepricing options and opportunities for continuous service improvement • evaluate various revenue enhancing service models, supported by real life examples from diverse industries • be inspired to act on your learnings and develop a plan to bring cutting edge service offerings to your organization Each day of CTS will be delivered emphasizing one area of focus: • customer-centric culture • service analytics & metrics • customer experience & engagement Likewise, the breakout sessions on Thursday afternoon will offer two modules in each of the three areas of focus. At the Symposium, you will: •
Or an EVP, SVP, VP, Director, Manager, Consultant or Professional in these areas Services Strategy Client Services Service Management Sales & Business Development Account Management Customer Support or Advocacy Customer Experience Marketing Communications Strategy and Strategic Planning Business Operations Product & Service Development Service Operations Service Quality
executive sponsors • Avnet • The Boeing Company • Customer Care Measurement & Consulting • Charles Schwab • Edward Jones • The INSIGHT Group
all professionals who must understand how to use service as a source of competitive advantage benefit from attending CTS.
“This is thebest conference that I’veever attended Fully engaging! A great use of my time.” Heather Cone • Associate Vice President, Customer Experience • Cumis
page 2 • register today at wpcarey.asu.edu/cts • #cts_asu
26th annual compete through service symposium • page 3
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