2020 Best Practices Study

• Growth will determine value. The old saying, “If you’re not growing, you’re dying,” has nev er been truer – and will only become even more so. As the competitive dynamics of our industry intensify, growth will be more challenging, requiring thoughtful vision and strategy, consistent investment, and business discipline. While this may be bad news to some, the good news is that the rewards for growth will increase as well with a greater value differentiation between slow-growth and high-growth firms. While these are harrowing times with unprecedented challenges, there are also unprecedented opportunities for agency leaders to make a strong and lasting contribution to clients, employees, carriers, and communities. The insurance industry has shown remarkable resiliency in the past and we are confident that our industry – led by the Best Practices Agencies – will thrive in the years to come.

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