SOMFY - Annual financial report 2018

04 MANAGEMENT BOARD MANAGEMENT REPORT

DESCRIPTION OF GROUP ACTIVITIES

Somfy is involved at different stages of the value chain. Motors, sensors, control systems and related services can be sold independently or as part of solutions. They can be included as a component of offers marketed by professional customers or integrators, or sold directly, as finished products or services, to the end customer. They can be sold via referral, through manufacturers’ networks, by retailer-installers or vendors, by distribution in a specialist or a DIY superstore or via an online sales channel, directly or indirectly. END USER / CONSUMER

CIM, Promoters

Fitting service

Applicative Know How

Stores / DIY Curtain shops / Department stores

e-commerce

Electricians

Installers

Electricians

Installers

Electrical distributors

Electrical distributors

Assemblers

Assemblers

Assemblers

Marketing

e-sales Somfy

Specification

New construction: Residential & Non residential

Professional refurbishing & Renovation

Do it yourself

SOMFY (R&D, Marketing, Assembling, Distribution, Specification, Sales)

Finally, our products may, by definition and indistinguishably, be installed in individual homes, small businesses, apartment blocks, office blocks, hotels and collective residences.

ACCESS

WINDOW

TERRACE

RESIDENTIAL HOMES

ACCESS

TERRACE

SMART HOME

AUTOMATION

VERTICAL HOUSING

ACCESS

EXTERIOR APPLICATIONS

SMART BUILDINGS INTERNAL APPLICATIONS

NON RESIDENTIAL

MANAGEMENT

This diversity has two consequences. The first is that our markets are globalised on account of the size of the main players in this market and yet very local as they depend on the uses of a particular building and construction methods. The second is the relative overlapping of different categories of products and the option for the Group to combine its brands and product lines in order to develop the capacity to propose solutions to customers that include offers from all of its business lines. For that reason, geography is used by the Group to assess its performance. It provides a better account of the dynamics that underpin our markets: the dynamism of the construction and renovation market, the momentum of distribution channels, and changes in occupant uses. A description of the activity performance by geographical area can be found on page 16 of this report.

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SOMFY – ANNUAL FINANCIAL REPORT 2018