Stepping into Management Knowledge

The Incentives

Sales: For every brand in the Locals Channel one of the top strategic priorities is to grow Like for Like (L4L) sales. All the brands within the Locals channel have different targets – check yours with your RBM.

To put it simply, your outlets need to sell more pints and fish and chips than last year! In order to do that you need to turn your Team from order takers to SALES PERSONS!

Page No. Page 8 Page 9 Page 10

 Tally ho!: whoever sells the most wins the prize. Incentives:

 Chase the £5 : whoever is the last person to sell a product wins the £5 note.  Largin’ it !: whoever sells the most doubles/large glasses of wine/a dessert for every main meal.  Bingo : whoever completes the card (8 steak pies/3 G&Ts/ 4 fudge cakes) wins the prize – can be run on a shift-by-shift basis.

Page 11

Page 12 Page 13 Page 14 Page 15

 Full house : whoever sells one of everything on sale in the pub.

 Bounce back: whoever hands out the most vouchers/flyers that are redeemed wins the prize.

 K£R-CHING!: whoever takes the most money wins the prize.

 Fast food: if increase number of food covers in a shift by certain amount – for Back of House Team.  Horse racing: chef backs a member of Team, targets are set and whichever team meets the targets first, wins the prize.  Wacky races: whoever reaches the finish post first –similar to Bingo but over a longer period – wins the prize.  Let them Loose: whoever organises/suggests a successful activity/ theme night gets a prize. Standards: Again, every brand has targets to reach regarding Mystery Guest, CMI and training audits and these all link into the other main strategic priority: flawless execution of service standards – this is the real point of differentiation between MAB and other pub companies. So let’s make your Team as proud of your pub as you are!  Standard of the week: reward team member who shows the most improvement. Incentive  Leader boards: winner gets a reward or chooses what the loser has to do–  Best dressed: reward team member who makes the most effort on theme nights.  Recognition points: can be site/brand specific – awarded by management, team member gets a prize when has been awarded 10 points – works for FOH and BOH.  CMI/Training Audits/Mystery Guest: if team member is identifiable and score is over brand average/100% they get a prize – can include chef if a food visit.  Mystery Guest: ask a regular/friend to carry out a M.C visit on each member of Team over a month, whoever gets highest score gets a prize.  Perfect serve: if team member serves the perfect pint/long spirit/offers a choice, award a prize.  Compliments: If pub receives a written or verbal compliment, award the team member responsible  Kitchen complaints: Kitchen team given a crate of beer, one bottle removed each time food is sent back/complaint received/delivered outside the 15 minutes.  Managing the gap: If the kitchen team ensure the theoretical and actual food GP is within brand standards, award prize.  CMI/Training Audits: award prize if achieve 100%. Page No. Page 20 Page 21 voids/timekeeping/appearance/cleaning.

Page 16

Page 17

Page 18

based on

Page 22 Page 23

Page 24

Page 25

Page 26 Page 27

Page 28

Page 29

Page 30

4