SPSFAM_Sugar_ERP-92018Proposal

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awareness, demand generation, and revenue growth objectives. Developing business case to support program designs and measure direct results. Track and measure impact of marketing programs against demand generation and revenue growth. Monitoring & analyzing related competitive information, market research, and customer data to facilitate effective program development. Identifying target audiences and promotions for a program. Segmentation analysis to identify and prioritize growth opportunity and developing segment specific sales and marketing tactics to improve market performance. Sr.Product Manager, Spectroscopy Metrohm NIRSystems, Laurel, Maryland, USA Description: Responsible for product forecasting, pricing, competitive analysis, new product development and marketplace introduction, product improvements, complete outbound marketing, sales and customer training, and voice of customer (VOC) collection and analysis, developing and managing application team for spectroscopy division.

03/2013 – 03/2015

Technical Manager, Ion Chromatography Metrohm USA Inc, Tampa FL, USA

04/2010 – 03/2013

Description: Responsible for IC business development and managing IC applications lab. Worked closely with EPA, ASTM, EPRI and developed novel IC methods to meet the customer needs. Developed EPA 218.7. Represented Metrohm USA at several national and international conferences. New application development using IC-PAD for several complex food matrices.

Applications Lab Manager Metrohm India Limited, Chennai TN, India

08/1996 – 03/2010

Description: Started the career as Application Chemist and Grown with the organization with consistent promotions and accomplished goals in all levels. Ensured products meet the needs of customers by providing scientific guidance and applications support. Managed a team of scientists who develop and communicate scientific approaches to problem solving using Titration, Ion Chromatography, Electrochemistry, elemental and molecular spectroscopy products. Provided strong input driving next generation product development over the full portfolio.