2010 Best Practices Study

Analysis of Agencies with Revenues Between $2,500,000 and $5,000,000

Revenue by Account Size (as measured by Comm. & Fees – not premium)

Mgmt. Perspectives

Profile

Average

+25% Profit

+25% Growth

Commercial P&C Total Commissions & Fees in Book

Revenues

$2,168,517

$1,731,487

$2,120,638

Greater than $25,000 % of Book

Expenses

25.4%

27.8%

41.1%

Profitability

# of Accounts Total Revenue

10.1

9.2

12.9

$567,294 $56,398

$480,795 $52,260

$870,757 $67,501

Employee Overview

Revenue per Account

Producer Info

Between $10,000 and $25,000 % of Book

15.8%

13.8%

15.5%

Staff Service Info

# of Accounts Total Revenue

24.2

26.2

22.0

$353,504 $14,604

$264,980 $10,105

$329,523 $14,978

Technology

Revenue per Account

Insurance Carriers

Between $5,000 and $10,000 % of Book

13.0%

15.5%

11.9%

Appendix

# of Accounts Total Revenue

41.5

44.2

34.6

$281,991

$267,816

$252,694

Revenue per Account

$6,797

$6,059

$7,303

Less than $5,000

% of Book

45.7% 2,081.9

43.0% 1,380.1

31.5% 888.4

# of Accounts Total Revenue

$992,037

$744,394

$667,663

Revenue per Account

$477

$539

$752

(as measured by Comm. & Fees – not premium)

Average

+25% Profit

+25% Growth

Group L&H/Financial Total Commissions & Fees in Book

$545,538

$219,406

$561,978

Greater than $25,000 % of Book

32.7%

25.8%

25.9%

# of Accounts Total Revenue

4.4

2.0

4.1

$199,825 $45,831

$65,927 $32,964

$145,709 $35,323

Revenue per Account

Between $10,000 and $25,000 % of Book

20.3%

19.3%

23.4%

# of Accounts Total Revenue

8.0

3.2

8.9

$119,201 $14,900

$49,386 $15,596

$131,499 $14,817

Revenue per Account

2010 Best Practices Study

Between $5,000 and $10,000 % of Book

16.5%

16.0%

23.2%

# of Accounts Total Revenue

14.7

6.2

18.8

Agencies with Revenues Between $2,500,000 and $5,000,000

$93,220 $6,356

$40,839 $6,623

$130,241

Revenue per Account

$6,946

Less than $5,000

% of Book

30.5% 210.6

39.0% 180.3

27.5% 223.3

# of Accounts Total Revenue

$179,357

$99,821

$154,530

68

Revenue per Account

$852

$554

$692

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