WCN Spring 2009

Six months of expansion planned for Madem Group Madem Group has announced several developments for the next six months: In Brazil, Madem SA has completed a new plywood plant, representing a US$8,000,000 investment. The plant, in southernBrazil, will produce 70 containers per month of plywood reels flanges. All machinery was custom developed for Madem and the special plywood will be in the market by October 2008. Madem SA has three plants in Brazil, 800 employees, 30,000acresofrenewablepineforests,two sawmills and one recycling operation. In the United States, Madem Reels USA Inc in Chattanooga is launching a second shift as well as opening its first warehouse and recycling centre in West Virginia. Another ten warehouses will be opened by 2010. Madem Reels is already servicing customers from Chattanooga. In the Middle East, Madem Gulf WLL, in Kingdom of Bahrain, has completed a new plant where production is expected to begin by January 2009. Madem is anticipating another new plant project for the Middle East region in 2010. In Spain, Euromadem Spain SL launched a second shift in September 2008 at its Calaf, Barcelona plant. Already selling in Spain and Portugal, Euromadem is set to penetrate markets in France, Belgium, Switzerland and Germany. In Eastern Europe, Madem Romania SRL located in Bistrita, Romania, is anticipating the launch of another production operation projected to start up in December 2008. Madem is ISO 9000 and 14.000 compliant in Brazil. ISO implementation in Spain and USA will begin in January 2009. “Madem has invested US$45,000,000 in the last five years in new plants, software, quality systems, machinery and warehouses. With our new plants in Bahrain and Romania, Madem will be processing 30,000m 3 of lumber per month (750 trucks of lumber /month) and sell our products to over 150 customers in more than 40 countries,” said Leandro Mazzoccato, Madem group sales director.

Wire & Cable India 2008 – “a worthwhile exercise” Neither the testing conditions in the temporary exhibition marquees, nor the global economic slowdown that is even affecting the dynamic Indian economy, dampened the enthusiasm of the sub- continent’s industry and trade visitors for thismajor exhibition in Mumbai in November 2008.

Running 20 th –22 nd November 2008 the event was sponsored for the first time by the IWMA who also exhibited on an information booth, manned by Executive Board members John Stanaway and Peter Large and the IWMA’s representative in India, Jeroo Vandrevala. from

▲ Wire & Cable India proved a great success for IWMA

In November 2008 Warbrick International moved from Knutsford, Cheshire, the company base for the past 27 years, to new offices and warehousing located at Appleton Thorn, south of Warrington, Cheshire. Their three manufacturing units, Larmuth Engineering, Dean Brothers, and Chalkmaster, were sold some years ago. Chairman, Paul GWarbrick, has just completed his 50 th year with the family business and reflects on the many changes seen in the wire and cable trades over that period of time. Warrington, his home town, was the centre of the wire and wire-rope industry in UK but, today, all trace of those industries have long since disappeared. Similarly, the North West of England was the home of many large cable producers, which is, sadly, not the case now. The Warbrick company, established in 1946, continues to operate as exclusive agent in the UK and Republic of Ireland for the following USA and European manufacturers of specialised equipment used in the production of wire and cables. The event proved to be very worthwhile for the IWMA in two main respects: the quality and volume of enquiries (which included new members signed up on the stand and which exceeded expectations) and the opportunity to meet with some of the industry’s main players to discuss future involvement in the Indian arena. Traffic on the booth was brisk at most times and many senior people from the industry, not only in India but also from other regions of the world, notably the Middle East, visited the IWMA. As a result of contacts made during the exhibition the IWMA secured nearly 130 enquiries including several firmmembership applications. In the view of the IWMA’s John Stanaway the exhibition was “a most worthwhile exercise” which the association is likely to repeat in 2010. All change in Cheshire

Reelex, USA Huestis, USA

Wardwell Braiding, USA

Neptco, USA

Chalkmaster-TDC, USA

Wardwell Europe, Germany

Cometo, Italy

CIGO, Italy

Steintex, Germany SMS Meer, Germany Trenz-Export, Spain

RSD Technik, Germany

KMK, Germany OTOMEC, Italy

Madem Reels – Brazil Fax : +55 54 3462 5900

Warbrick International Ltd – UK Email : sales@warbrick.co.uk

Fax : +44 1925 263 540 Website : www.warbrick.co.uk

Email : madem@madem.com.br Website : www.mademreels.com

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WIRE & CABLE NEWS • Issue N° 40 • Spring 2009 • www.iwma.org