European Self Storage Industry Report 2025

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European Self Storage Industry Report 2025

European Self Storage Annual Industry Report 2025

Businesses invest in Artificial Intelligence

AI Use

using AI for pricing models, site selection and data analysis are now available for operators in Europe. This makes the technology accessible even for operators with limited technical understanding of AI.

Operators continue to explore the use of AI to improve their business, with over 90 percent of businesses now using AI in some form. There is also more use of AI for data analytics rather than simple content creation and imagery. Third party applications specifically designed for self storage

No

Yes, we use it for content creation

Yes, we use it for imagery

Yes, we use it for scraping and analysing competitor data

Yes, we use it for analysing sales techniques and conversions

Yes, we use it for new site location selection

Yes, we use it for other uses

0%

5%

10%

15%

20%

25%

30%

35%

2024

2025

CBRE RESEARCH AND FEDESSA

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