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H
onesty Lambourn opened on October 1,
2016.
It is the biggest of our coffee shop sites and
sits on the high street rather like Honesty
Kingsclere.
There is plenty of parking in the car park at the
back which is a great benefit to the place. It is
open from 8am until 4pm every day.
The shop sells cooked breakfasts in the
morning and hot lunches in the afternoon,
along with all the Honesty favourites like the
French pastries, biscuits, cakes, sandwiches,
wraps and panini.
We have also recently started to serve a beef
burger in a bun and hot meat pies, which are
proving very popular with the locals.
All the food is made either in our wholesale
kitchen or in our bakery and then delivered
first thing in the morning.
This is the model that works well for our coffee
shops. We don’t want to be cooking on site
as there are all sorts of implications then
regarding ventilation and odour.
We are always looking at new ideas for ‘grab
and go’ items to make peoples lunches more
interesting.
This spring we will be starting to sell our salad
boxes, which we hope will go down well with
those customers wanting something different
from the usual sandwich or wrap.
Trying to develop new products for the coffee
shops is definitely one of the most interesting
things about running the business.
Trying to stay one step ahead of the
competition, while continuing to offer a good
and varied range of products to our customers
so they stay engaged, is a challenge.
Lambourn is of course well known as the
Valley of the Race Horse, being home to many
trainers and breeders and it is nice being able
to offer them a hot breakfast or a hot lunch.
We also get a lot of young mums with their
children, meeting other mums and there is
plenty of space for prams, which is always a
concern for parents with young babies.
Louis and Jack are the main employees at
Lambourn and have been with us since we first
opened. Jack is off travelling
for three months, but we hope
he will return when he’s back
in the UK.
They both live in Lambourn
and are cheerful and
hardworking and really want
the place to be a success.
Courtenay has also been with
us since we opened, working
on Saturdays. Her
grandmother is a regular of
ours.
Making a success of the coffee
shop in Lambourn really is
about engaging with the
local community and making
sure that everyone who lives
in Lambourn and in the
surrounding villages knows
we are there.
It is also about convincing
people that it is better to pay
a little bit more for bread and the handmade
pastries, rather than the factory-made
alternatives that, yes are cheaper, but that
contain so many hidden extras that they cause
damage to one’s health.
As a way of engaging with the local community
we are about to launch the Honesty Cycle
Ride.
Cyclists will start off from Honesty Lambourn
and when they get to Honesty Inkpen will be
able to collect an Honesty cycle vest, specially
designed for us by Black Hound sportswear
company.
Cycling fits in very well with the Honesty ethos
in that being healthy helps us make the most of
life, eating well and living well.
So come along to Honesty Lambourn next time
you are at a loose end. We are next to the old
police station and there will be cup of Honesty
blend coffee waiting for you.
Caf
é
Culture
ROMILLA ARBER says her team at Honesty Lambourn have created
a welcoming environment for busy mums, the local racing community
and a starting point for cyclists with the new Honesty Cycle Ride